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    Home > Chemicals Industry > International Chemical > Strengthen the alliance to expand the market again-a brief discussion on Goodyear's acquisition of Cooper

    Strengthen the alliance to expand the market again-a brief discussion on Goodyear's acquisition of Cooper

    • Last Update: 2021-06-21
    • Source: Internet
    • Author: User
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    On June 7, Goodyear Tire & Rubber Company, the largest tire company in North America, announced that the company has officially completed the acquisition of Cooper Tire & Rubber Company, the second largest tire company in North America
    .


    It is worth noting that the focus of the merger between the two major U.


    The reason why Goodyear chose to acquire Cooper is largely because Cooper's downstream market is complementary to Goodyear
    .


    Goodyear pointed out: The combined company will provide a full range of product matrix, which will help customers and consumers to purchase Goodyear and Cooper brand tire products more easily and conveniently


    In terms of business, Goodyear has strong strengths in OEM tires and high-end replacement tires.
    After the acquisition is completed, Goodyear can obtain the Cooper brand's importance in the mid-end product field (mainly light truck and SUV tires).
    Market
    .


    No matter in the regional market or the product market, Goodyear has received important enhancements


    In the period before the new crown pneumonia epidemic, leading companies in the applied chemical industry generally focused their market resources on some areas with better market prospects
    .


    However, in the post-epidemic era, on the one hand, the global economy will maintain a relatively stable growth for several years, on the other hand, the pressure of energy transition will increase, and many industries, especially the automobile industry, will accelerate the upgrading, bringing new ideas to many applied chemical industries.




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