China New Consumer Health Industry Forum Held in Beijing

With the advancement of public consumption concepts, China has gradually entered a new era of consumer health, and the new consumer health industry has complied with consumers' needs for nutrition and health

The production and processing of food needs to be transformed in the direction of nutrition and health

"88% of the deaths in our country are related to chronic diseases, and diet has a great impact on chronic diseases, so we need to adjust our eating habits and diet structure, and the production and processing of food also needs to be transformed in the direction of nutrition and health.

Consumers’ nutritional and health needs are driving the transformation of the industry

According to Zhang Jinjing, inspector of the State Administration for Market Regulation, the new consumer health industry is in line with consumers' demand for nutrition and health

"The original intention of Yuanqi Forest is to make healthy drinks

Food safety is an important prerequisite for nutrition and health

Discussion on food safety issues is one of the focuses of this forum

"Food safety is the biggest livelihood issue, and it is directly related to people's health and life safety

"The new consumption is very in line with the country's major policies and requires standard work to provide the basis for the development of the industry

"Putting food safety first is the most basic sincerity as a food company

Replacing or partially replacing added sugar with sweeteners is a trend in the food industry

The forum released the "Scientific Consensus on Food Sweeteners (2022)" (hereinafter referred to as the "Consensus")

According to the "Consensus", food additive sweeteners have been widely used around the world for more than 100 years, and can be seen in the food, medicine, daily chemical and other industries

"Experts from various countries believe that the use of sweeteners in accordance with relevant regulations and standards will not cause harm to human health

　　Zhong Kai elaborated on the significance of rational use of sweeteners: First, people with high blood sugar and diabetes are the primary beneficiaries of sweeteners

　　Secondly, for healthy people, sweeteners can control energy intake, not only can manage body weight, but also because sweeteners cannot be metabolized and utilized by oral bacteria, and will not produce substances that damage teeth, which is more beneficial to protecting teeth, reducing risk of dental caries

　　"The development of the industry should try to achieve 'the best of both worlds'

　　Health has become one of the most concerned consumption points for the current mainstream groups, especially young consumer groups

　　At the forum that day, in addition to the release of the "Consensus", the establishment of the New Consumption Professional Committee of the China Nutrition and Health Food Association (hereinafter referred to as the "Special Committee") is also one of the most concerned aspects of the participants
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　　"We hope that by setting up professional committees to gather more power in the industry, we can better play the role of experts, discuss industry issues together, and provide consumers with better popular science information, as well as better industrial products and services
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" China Li Liangqiu, executive vice president of the Nutrition and Health Products Association, said that the special committee will be a bridge between the industry and the public
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　　It is understood that the main members of the special committee will be composed of experts in China's food and beverage industry, experts in healthy diet science, experts in food and beverage regulations and standards, experts in relevant fields such as nutrition and law, and related upstream and downstream enterprises in the industry
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The rotating chairman of the first new consumer professional committee is Huang Jian, vice president of Yuanqi Forest (Beijing) Food Technology Group Co.
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Ltd.

　　(Yang Xiaojing)

　　Responsible editor: Xu Zhenyue Review: Ouyang Meihua