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    Home > Chemicals Industry > China Chemical > BASF's performance in China is growing strongly, and its e-commerce platform provides new impetus

    BASF's performance in China is growing strongly, and its e-commerce platform provides new impetus

    • Last Update: 2021-07-04
    • Source: Internet
    • Author: User
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    [ Star Enterprise of Chemical Machinery and Equipment Network ] BASF* Senior Vice President Dr.
    Zheng Daqing accepted reporters from Chinanews during the 34th China * Plastics and Rubber Industry Exhibition (hereinafter referred to as "Chinaplas") held in Shenzhen on the 13th According to the interview, last year, despite the challenging business environment under the new crown pneumonia epidemic, BASF's sales in Greater China still reached a record high, reaching approximately 8.
    5 billion euros, an increase of 16% year-on-year.
    It is expected that this strong growth momentum will continue this year.
    At present, China has become BASF*'s second largest market after the United States.
    Chemical machinery and equipment network star enterprise chemical machinery and equipment
    On the same day, BASF showcased a number of innovative solutions at the *Chinaplas, including a car trunk cover product processed from recycled polyurethane waste as raw materials, as well as cold storage insulation panels, laptop backpacks, and laptop backpacks developed in cooperation with customers.
    Co-created products such as independent wireless chargers further prove the impact of improving material performance and improving energy efficiency on the plastic circular economy.

     

    Zheng Daqing said that last year, with China's rapid control of the epidemic and active resumption of production and other favorable factors, BASF adjusted production in China in a timely manner and increased the supply capacity of related products.
    Since the outbreak of the epidemic, consumer demand in China’s personal care products, nutrition and health, and home appliances markets has grown tremendously, and demand in the automotive market has maintained its top position.
    BASF’s chemical products cover almost all of these industrial fields, which have contributed to the strong growth of BASF A boost.

    He also pointed out that a more important reason for BASF's good performance is its localized investment.
    According to reports, BASF has invested more than 6 billion euros in Greater China so far.
    It has 28 wholly-owned production bases and 7 joint venture production bases in Greater China.
    “As long as there is demand in the Chinese market, these localized production bases can continue to Provide products of stable quality for the Chinese market.
    " Zheng Daqing said.  

      At the same time, investing in digital solutions has opened up new markets for BASF.
    Dr.
    Zheng Daqing said: "In the future, we will have more sustainable products and solutions on the e-commerce platform, and e-commerce business is expected to grow further.
    "
     

      Looking to the future, Zheng Daqing is very optimistic about the huge potential of China's chemical market.
    "China's chemical market occupies an extremely important position in *.
    Today, China's chemical market has provided *40% of chemicals, and it may reach 50% or even 60% by 2030.
    " Zheng Daqing said.  

      According to reports, since last year, BASF has expanded the production capacity of its Nanjing and Shanghai bases or invested in new production lines.
    Its integrated base project with a total investment of 10 billion US dollars in Zhanjiang, Guangdong is also progressing steadily.
    The first batch of installations will be It will be put into operation in 2022 to meet the needs of customers in multiple growth industries in South China and the entire Asian market.  

      Original title: BASF's strong performance growth in China, e-commerce platform provides new impetus
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