Yantai Agricultural Materials: Put the farmers in their hearts and shoulder the responsibilities

Yantai Agricultural Materials: Put the farmers in their hearts and shoulder the responsibilities? ——Yantai Agricultural Means of Production Corporation’s service work for agriculture? ?? Create an agricultural material brand matrix and keep farmers’ needs in mind; improve agricultural solutions , To shoulder the responsibility of farming; weave an agrochemical service network to make the purchase experience of farmers more comfortable
.
In recent years, Yantai Agricultural Production Materials Corporation has taken the initiative, and its economic strength, service capabilities, and development vitality have been significantly enhanced.
It has made significant progress in becoming the backbone of agricultural material circulation enterprises and the leading force of agricultural production service enterprises.
, Going farther and farther on the road of surname farming
.
? 01? Don't worry! ? Create a brand matrix of agricultural materials? A few days ago, Yantai Agricultural Materials and Maison Fertilizer (Yantai) Co.
, Ltd.
held the Maison Crystal Potash Fertilizer Conference in Shandong, which also indicates that Yantai Agricultural Materials will once again join forces with the international potash giant, officially in China In the mainland, the company released and promoted Mosaic's high-content crystal potassium fertilizer
.
In the near future, farmers in Shandong will be able to get close contact with this variety through the local intelligent fertilizer distribution station and the tobacco grower's direct service system
.
? According to Sui Mingfei, general manager of Yantai Agricultural Materials, this is one of the measures taken by Yantai Agricultural Materials to establish strategic partnerships with foreign fertilizer manufacturers
.
As a subordinate unit of the supply and marketing system, Yantai Agricultural Materials strictly controls the quality and has been actively establishing strategic partnerships with domestic and foreign fertilizer manufacturers to ensure reliable supply quality from the source
.
The reporter learned that Yantai Agricultural Materials has now formed close cooperation with a number of fertilizer companies at home and abroad: the exclusive agent of high-quality crystal potassium from American Maison, the exclusive agent of calcium nitrate and various compound fertilizers from Yara, Norway, and Switzerland Syngenta, Bayer of Germany, Secom of Italy and other internationally well-known fertilizer and pesticide manufacturers have established solid agency cooperation relationships with hundreds of domestic large and medium-sized fertilizer manufacturers such as Yuntianhua, Shanxi Fengxi, Xindu Chemical
.
In addition, Yunnan Sanhuan Sinochem Meisheng Fertilizer Co.
, Ltd.
, which the company has a stake in, produces 600,000 tons of high-quality diammonium phosphate per year, and shares in Shanxi Fengxi Huarui Coal Chemical Co.
, Ltd.
, which uses coal coke tail gas to produce 180,000 tons of synthetic ammonia and 30 urea per year.
Ten thousand tons
.
? At the same time, Yantai Agricultural Resources is actively engaged in the production and operation of formula fertilizers, organic fertilizers and biological fertilizers, taking the road of "Yanong" brand management and development
.
Yantai's agricultural resources invested 21 million yuan in Shandong, Heilongjiang and Jilin to build three formula fertilizer production enterprises with an annual production and sales of more than 200,000 tons of formula fertilizer
.
The company has stepped up product process transformation and technology research and development, successfully added zinc, boron and other medium and trace elements to formula fertilizers, and launched the "Zinc Age" special fertilizer for corn and "Boron Daguo" special fertilizer for peanuts, which are generally welcomed by farmers.

.
? The country puts forward the strategy of “hiding grain in the ground and storing grain in technology”, and Yantai Agricultural Materials actively implements the pilot tasks of the comprehensive reform of the supply and marketing cooperatives, launches the “fertile soil project”, and improves the product structure of “tobacco farmers” formula fertilizer
.
In Linyi and Henan, it has invested 9 million yuan to build two organic fertilizer production enterprises, and has reached strategic cooperation agreements with more than 10 organic fertilizer production enterprises.
It can provide more than 400,000 tons of high-quality organic fertilizer annually.
The products include organic fertilizer and bio-organic fertilizer.
, biological fertilizer, and other organic and inorganic fertilizer
.
Since the "fertile soil project" was launched, the company has undertaken many government arable land quality improvement projects in Shandong and Henan, and the "Yan Nong" organic fertilizer has also been recognized by farmers' friends
.
? Recently, Yantai Agricultural Materials Henan Organic Fertilizer Factory undertook the 2016 Huannan Taihang Organic Ecological Agriculture Project of Huixian Municipal Government, Henan Province, in Jitun Town, Shangbali Town, Bobi Town and other townships in the city of more than 4,000 acres of orchards Do a farm experiment
.
? Statistics show that the annual sales volume of chemical fertilizers in Yantai's agricultural materials exceeds 1.
8 million tons, and the sales volume exceeds 4 billion yuan.
In 2014, it ranked 14th in the comprehensive competitiveness of China's agricultural materials circulation enterprises, and it is one of the top 100 enterprises in the national supply and marketing cooperative system.
PARKnSHOP (excellent) agricultural material distributors enjoy a high reputation and popularity in China
.
? 02? Intimate! ? Improve agricultural solutions? This year, Ding Minfang felt the joy of coming to life from desperation
.
He lives in Jinshan Village, Songshan Town, Qixia City, and he has 30 acres of orchard in the local area
.
This year’s weather has been severe, and many fruit trees have reduced their production to varying degrees.
However, the yield per mu of his orchard has increased instead of a lot.
Last year’s income was 180,000, and the number of apples in bags was 120,000, which is equivalent to 1.
5 yuan per apple.

.
This year, the bagging is 250,000, and the estimated income is about 400,000.
The income has more than doubled
.
He told reporters that the government of Yantai Agricultural Resources was assured that the "full physical examination" and "diagnosis and treatment" of the direct-operated agricultural resources stores for fruit trees helped a lot
.
It turned out that after the agricultural doctors of the direct-operated agricultural resources shop "checked the pulse" on the spot, he thought that Lao Ding's soil nutrients were insufficient, lacking organic matter, medium and trace elements and other ingredients, so he tailored a set of fertilizers
.
As a result, the effect after application was obvious, and the quality of the fruit was significantly improved.
Lao Ding was so happy that he couldn't close his mouth from ear to ear, and he kept boasting that the solution was good
.
? "We work as nanny for farmers and provide nutritious meals for their land
.
" Sui Mingfei proudly told reporters when referring to tobacco farmers' full socialization services
.
? It is understood that Yantai Agricultural Materials has created a "nanny->
.
? At present, the company has a land area of ​​1.
5 million mu under full and semi-trusted trusteeship.
Through the development of soil testing and formula intelligent fertilizer distribution, purchase and integration of social agricultural machinery resources, the supply of seeds, the simultaneous sowing of fertilizers, the unified control of diseases and insect pests, and the purchase of crops, etc.
Connect in series
.
It also purchases 12 domestically-applied plant protection aircraft, and establishes an air defense team with professional air defense personnel to provide services to farmers at any time
.
? At the same time, Yantai Agricultural Materials has made great efforts in the entire agricultural industry chain to build a high-quality service provider for the entire agricultural production process
.
The agricultural product standardization demonstration base constructed by Yantai agricultural materials is blooming in many places in Shandong and Guangxi
.
In accordance with the modern agricultural development model of "leading enterprise + base + professional cooperative + farmer households", the company has developed 25,000 mu of agricultural product standardization demonstration bases, initiated the establishment of more than 20 professional farmers’ cooperatives, and guided farmers’ members to develop bananas, sugarcane, apples, rice, etc.
The standardized, large-scale and specialized production of various agricultural and sideline products such as lotus roots continuously improves the yield and quality of agricultural products, invests in the construction of soil testing and formula fertilization projects, and provides farmers with free soil testing and formula fertilization, pesticide packages, and technical guidance
.
? In addition, Yantai Agricultural Materials also vigorously develops agricultural professional cooperatives, relying on the construction of fruit cold wind warehouses, purchasing agricultural products produced by members to carry out agricultural super docking, helping farmers increase income and achieving two-way circulation and two-way operation of agricultural materials and agricultural products
.
Through the establishment of cooperation with more than 180 large and medium-sized supermarkets such as the New Cooperative Group of Supply and Marketing Cooperatives, various effective forms such as "agricultural supermarket docking" have been carried out to drive farmers to increase income and become rich
.
? 03? Comfortable! ? Weaving agrochemical service network? Without a service network, any sales will be impossible
.
In recent years, Yantai Agricultural Materials has worked hard to get through the "last mile" and activate "nervous endings
.
" The company is based in Shandong and faces the whole country.
It determines key markets in the main grain production areas and cash crop production areas, and expands the market in accordance with the mode of concentrated and continuous development.
The agricultural material market operation service area continues to expand, and it has established an efficient agricultural industry covering the whole country.
Capital management service network
.
? Sui Mingfei told reporters that Yantai Agricultural Materials has developed 172 regional secondary and tertiary market companies across the country, and invested in 7 logistics distribution centers in Shandong Qixia Tao Village, Laiyang, and Shouguang, covering an area of ​​more than 1,000 acres and a building area of ​​760,000.
Square meters, storage capacity of 1.
5 million tons
.
In addition, in accordance with the model of "distribution center (direct sales warehouse) + direct store (supermarket) + professional cooperatives", Yantai agricultural materials has developed 95 distribution centers (direct sales warehouses), 560 directly operated stores (supermarkets), and professional cooperatives across the country.
20, more than 4,500 franchise chain stores, operating and service network covering more than 20 provinces, municipalities and autonomous regions across the country
.
? At the same time, in Weihai, Yantai, Dongying and other places in Shandong, Yantai Agricultural Materials has undertaken the construction of the local "Government Reliable Agricultural Materials Project" network, in accordance with the "6" of unified identification, unified procurement, unified delivery, unified commitment, unified service, and unified management.
According to the requirements of the unified" standard, we will make every effort to build a direct network system for the "Government Reliable Agricultural Materials Project", and build 560 government-reliable agricultural materials project directly operated chain stores in key towns and towns and large villages with more than 1,000 households, covering more than 200,000 farmers
.
With a phone call from a farmer, the agricultural materials can be delivered to the field with confidence in half an hour
.
It has played an important role in regulating the market order of agricultural materials
.