Wal-Mart launched the "North-South Famous Store Signature Dishes" to open up a new track of pre-made dishes

Wal-Mart Hypermarket released the "North and South Famous Store's Signature Dishes" solution and joined hands with well-known catering companies to launch a variety of pre-made dishes, covering a variety of different types, achieving seven days of non-change
.

1.
"Whole seat solution" joins hands with famous catering enterprises to open up a new track

Walmart believes that in the consumption scenarios of family banquets and dinners, customers tend to pursue "quality", "authenticity" and "sense of value", not just "fast"
.

Therefore, Wal-Mart accurately positioned the product selection strategy, pursued essential innovation and change through matrix development, joined hands with 18 nationally renowned catering stores, launched the 'signature dishes of famous restaurants in the north and south', and proposed a new idea of "whole family banquet solution", breaking the inherent cognition
of pre-made dishes in the market.

Walmart's total table solution includes the "eight major cuisines" of Chinese and foreign local characteristics, from appetizers, soups, hot dishes, staples to desserts
.
More than 70 signature dishes were reproduced on customers' tables through Walmart's channels, achieving a seven-day difference
.

2.
End-to-end efficiency improvement, with both high quality and sense of value

In order to allow customers to easily enjoy the dine-in experience at home, Wal-Mart always pursues high quality, high fidelity and good taste, and strictly selects old brands with local characteristics and partners
with high pursuit of quality.

On the one hand, Wal-Mart strictly controls the food standards and production links, selects high-quality production areas and strictly controls product regulations, and adheres to traditional craftsmanship, such as the squirrel cinnamon fish in Songhe Tower, which must be selected for more than 18 months, about 2 pounds of fresh cinnamon fish, using pure handmade and exquisite craftsmanship, 8 knives horizontally, 8 knives vertically, and 128 edges to achieve high fidelity of the dish
.

On the other hand, Wal-Mart has achieved end-to-end quality assurance with powerful full-process cold-chain temperature-controlled transportation and efficient O2O fulfillment services, which is also the source
of confidence and strength for Wal-Mart to provide a table of dishes in the south and north of the world.

This approach not only did not sacrifice the grade and quality of raw materials, but also improved the efficiency of Wal-Mart and its partners through this process, achieving significant cost savings and passing the savings back to customers
.

3.
Empower the catering industry to enter supermarkets and create cooperation samples

In the "North-South Famous Restaurant Signature Dishes" series, more than half of the catering brands are testing the supermarket retail channel
for the first time.
Choosing Wal-Mart for the debut is undoubtedly Walmart's reliable business reputation and strong corporate competitiveness
.

Taking the well-known northwestern cuisine brand Xibei as an example, before reaching a cooperation with Walmart, it was worried about the high cost and complicated routines of entering supermarkets
.

With a simple and transparent cooperation model, respect for professionalism and retail experience, Walmart has finally made Xibei take "this step" with confidence, and its signature dishes spicy sheep scorpion and Mongolian beef bones are already available for sale on Walmart channels
.

In addition to the transparent and simple cooperation model and mature retail experience, Walmart's efficient supply chain is an extremely important and intuitive "complementary" support for F&B brands.
For regional catering brands to go nationwide, it is undoubtedly a powerful "megaphone" and "timely rain"
.

Only regional distribution capabilities limit the expansion of the young chef in eastern China
.
With the blessing of Wal-Mart's supply chain, the little chef only needs to focus on the taste, quality and supply of goods, and leverage a larger market
with less energy and investment.

Through Walmart's rich retail experience, accurate product selection insights and strong supply chain empowerment, more and more famous restaurants scattered across the country have been able to enter thousands of households, embrace richer and more frequent home consumption scenarios, and achieve win-win results for both parties and continue to create value
for customers.