Truking Technology: the leader of pharmaceutical equipment pursuing the dream of capital market

"Adhering to every responsibility, every dream, and excellence because of persistence", with such truking spirit, Mr Tang Yue has made truking Technology (300358, Guba) Co., Ltd (hereinafter referred to as "truking technology") grow into one of the largest biomedical equipment R & D manufacturers in China after more than 10 years of dedicated operation At present, the company has more than 1900 employees In 2012, the company realized operating net profit of 95.37 million yuan, a year-on-year increase of 56% As of June 2013, the company realized net profit of 65.06 million yuan in only half a year December 30, 2013 is the most unforgettable day for all truking people After a long wait, truking technology finally officially opened the IPO In this A-share market, truking Technology (Stock Code: 300358) plans to issue no more than 22 million shares of common stock, and plans to raise 249.97 million yuan for the two projects of modern pharmaceutical (600420, share bar) equipment technology transformation and the construction of modern pharmaceutical equipment R & D center Once the project is put into production successfully, truking technology is bound to enter the high-speed development channel Since its establishment, truking technology has been focusing on the R & D and production of water based pharmaceutical equipment, providing specialized and personalized pharmaceutical equipment solutions for pharmaceutical enterprises, and has long-term excellent customer groups, laying a solid foundation for its sustainable and stable development Its main products cover dozens of top 100 enterprises in the domestic pharmaceutical industry, including Sinopharm group, Sinopharm group, Harbin Pharmaceutical Group, Shanghai Pharmaceutical Group, revisionary pharmaceutical industry, Yangtze River Pharmaceutical industry, Guangzhou Pharmaceutical Group, etc While focusing on the domestic market, truking technology also extends its tentacles to the world In recent years, truking technology actively participates in various global exhibitions Because of the stability of its product operation and the large scale of its production, truking technology is favored by many large foreign companies In July 2013, truking technology signed a large number of orders with leading pharmaceutical enterprises in Peru, Argentina and Mexico and South America in just one month, and successfully established a strategic partnership, successfully bringing its new products such as soft bag line and lyophilizer into South America market At present, the company has successfully exported its products to Asia, Europe, the Americas and other regions, and developed famous international customers including Dr Reddy (Ruan), Claris (Claris) Any link of the market strategic structure depends on science and technology Today, truking science and technology is inseparable from the support of scientific and technological innovation After more than ten years of development, the R & D team of truking technology has exceeded 200 people, and it has been recognized as a national enterprise technology center by five ministries and commissions As of September 30, 2013, truking technology has filed 1261 Chinese patent applications, 311 invention patent applications, and 892 authorized patents, including 134 invention patents In addition, 16 PCT international patent applications were filed, and 5 foreign patent authorizations were obtained in the United States, Japan and Russia For more than ten years, truking technology has realized the process from no technology to leading technology, from imitation technology to technological innovation by reserving R & D talents and increasing R & D investment Tang Yue, chairman of the board of directors, once said: by 2020, truking technology will be built into a world-class manufacturer of overall solutions for medical equipment After nearly ten years of rapid development, the extensive and imitative models of technology have come to an end What is urgently needed now is to make details, refinement, innovation and invention Truking technology has established a rapid response R & D team and R & D system by continuously improving R & D capability and enriching technology accumulation, so as to make the R & D work more standardized and systematic The company is one of the few equipment integration manufacturers in the industry that can develop, design and produce washing, drying, filling and sealing linkage production lines according to the customer's customized requirements The operation safety, economy, reliability and maintainability of the equipment rank first in the industry The L-shaped ampule linkage line developed by the company not only reduces the pollution risk in the pharmaceutical process, but also improves the production efficiency of pharmaceutical enterprises The efficiency has reduced the construction and operation costs of pharmaceutical enterprises Mr Vicente of medifara, Peru's largest pharmaceutical company, said after inspecting several user units: the operation of truking technology's products is very stable, which can be compared with European equipment Since the reform and opening up, China has formed a relatively complete pharmaceutical industry system and distribution network, and developed into a world pharmaceutical country There are 3613 pharmaceutical enterprises in China, which can produce nearly 1500 kinds of chemical APIs, with a total output of 430000 tons, ranking the second in the world With the improvement of people's living standards and the growing demand for medical care, the pharmaceutical industry has maintained a rapid development speed In the first half of 2013, the pharmaceutical industry developed steadily and rapidly, and the operation and benefit increased simultaneously Among the 12 industrial categories in China, the growth rate of pharmaceutical industry is the fastest, and the added value of pharmaceutical industry is 12.6%, 3.3 percentage points higher than that of the whole industry According to the data released by the National Bureau of statistics, in the first half of 2013, GDP grew by 7.6%, and the growth rate of the pharmaceutical industry was 5 percentage points higher than that of GDP Pharmaceutical equipment industry is a strategic industry to provide technical equipment for pharmaceutical industry, which is an important guarantee for industrial upgrading and technological progress of pharmaceutical industry In order to promote independent innovation, structural adjustment and industrial upgrading of the pharmaceutical industry, the state has issued a series of incentive policies At the same time, with the continuous improvement of medical reform and social security mechanism, the national policy orientation for pharmaceutical equipment industry will be stronger, and the support will be greater In 2006, several opinions on accelerating the revitalization of equipment manufacturing industry issued by the State Council clearly proposed to promote the overall upgrading of biomedical equipment manufacturing industry Pharmaceutical equipment industry is in the transformation period of China's pharmaceutical industry, which is the key element of the transformation of the industrial structure of the whole pharmaceutical industry, and also the concentrated embodiment of the progress of the whole industry in science and technology With the continuous improvement of drug consumption awareness and consumption capacity of residents, health awareness is also constantly strengthened The proportion of medical and health care expenditure in consumption expenditure is gradually increasing, which directly drives the continuous growth of drug consumption market and pharmaceutical equipment market At present, China's population aging is also accelerating It is predicted that by 2030, China's population over 65 will exceed Japan's, becoming the country with the highest degree of population aging in the world The elderly have low immunity and large consumption of drugs It is estimated that the per capita drug cost of the elderly over 65 years old is 3.7 times of that of the young The aging trend of population structure will continue to promote the development of China's pharmaceutical industry and drive the growing demand for pharmaceutical equipment market The new medical reform plan adopted by the executive meeting of the State Council in January 2009 has defined the goal of basically building a basic medical and health system covering urban and rural residents by 2020, and the phased goal from 2009 to 2011 The basic medical security system covers urban and rural residents in an all-round way, the basic drug system has been initially established, the urban and rural basic medical and health service system has been further improved, the basic public health service has been popularized, the pilot reform of public hospitals has made a breakthrough, the universality of basic medical and health services has been significantly improved, the burden of residents' medical expenses has been effectively reduced, and the problem of "difficult and expensive medical treatment" has been alleviated The deepening of China's medical and health system reform has strengthened the policy support to improve the public health system, which will ensure the people's demand for basic medical facilities and drugs, especially for the rural population and low-income population With the continuous promotion and deepening of reform measures such as the "new rural cooperative medical system", the development of urban community health services and the pilot of basic medical insurance for urban residents, the drug market will continue to expand and drive the development of China's pharmaceutical equipment industry Truking technology, as a pharmaceutical equipment enterprise with core technology and innovative R & D strength, will be strongly supported by national policies, with strong demand and broad market space in the future Since its establishment, truking technology has always attached great importance to marketing and service, new customer development and old customer maintenance, formed a marketing team and marketing channels with market competitiveness, and won wide market recognition for the company's series products of water based pharmaceutical equipment Based on nearly ten years of professional marketing experience in pharmaceutical equipment, truking technology has established a complete marketing scheme system from market survey, market segmentation, target market positioning, target customer selection, customer satisfaction evaluation and product quality tracking At the same time, the company attaches great importance to marketing feedback, provides good after-sales service for customers, and actively improves product performance and product competitiveness in combination with customer feedback After more than ten years of development, truking technology has established and improved a sales system that meets the characteristics of the pharmaceutical equipment industry and the needs of its own development The company has a domestic business department and an international business department, which are respectively responsible for the sales business in the domestic and international markets Domestic sales adopt the mode of direct sales to the end customers, while foreign sales adopt the mode of distribution, agency sales and sales to the end customers, gradually forming a direct sales mode and sales system in which the domestic and international markets keep abreast They divide customers into four categories: strategic customers, key customers, general customers and potential customers, and provide differentiated support in resource supply, price preference and other marketing policies At the same time, according to the characteristics of unbalanced distribution of pharmaceutical enterprises, combined with the actual situation of the market, the market development strategic policy of "stabilizing the existing customer base, focusing on the development of large-scale strategic customers; consolidating and improving the domestic market share, vigorously developing the international market" is formulated In order to understand the requirements and expectations of customers more accurately, truly and objectively, truking technology adopts various methods to measure customer satisfaction; in order to understand the production, sales, delivery, transportation and other situations of customers more directly and more quickly, the company has also established an internal and external information sharing platform to fully understand customers' opinions on marketing services At present, truking technology has initially formed a modern marketing management system with quick understanding, innovative methods, thoughtful service and rapid response Based on its outstanding marketing and service advantages, truking technology has developed into a leading pharmaceutical equipment supplier of water agents in China In 2009, Tang Yue took a delegation abroad for an investigation The Minister of health of Sri Lanka said to him, "we believe that the quality of some products of pharmaceutical equipment enterprises imported from your country still needs to be improved We hope to attract the attention of your enterprises, study problems well, improve product quality and strengthen after-sales service." Tang Yue was greatly touched by this visit, which made him understand the profound connotation of "being a respected person, making a respected product, and running a respected enterprise" After returning to China, truking technology took the measure of "both hands should be grasped and both hands should be hard": first, it made up for the after-sales service He stationed the technical engineer overseas for a long time, on the one hand, it could ensure the effective communication with customers, provide fast service, and enable foreign customers and domestic customers to enjoy the same treatment; on the other hand, the expatriates could feed back the information of foreign market in time Come back, make it keep the synchronous development with the international market in terms of technological innovation and product upgrading The second is to strive to improve product quality Truking technology not only invests a lot of real gold and silver, but every truking people also pay him