Top dairy companies build their own pastures

Not long ago, the Consumer Goods Industry Department of the Ministry of Industry and Information Technology organized a symposium on milk source construction in the dairy industry, requiring dairy product manufacturers to further strengthen the construction of milk source bases and establish a close interest linkage mechanism with upstream pastures and dairy farmers.

In fact, a new round of milk source war has already started, and the major domestic farms of large scale have basically "own famous flowers"

The upstream of the dairy industry is the raw material industry of dairy products, and the quality of dairy cows and even pastures is closely related to the quality of dairy products

Another round of staking

"Whoever gets the milk source wins the world" has long been the consensus of China's dairy industry, but there has never been such a high-density, capital-heavy farm construction upsurge in the industry before

As a leading dairy company, Yili has always attached importance to the construction of upstream milk sources, and in the early stage, it mainly entered the upstream of the industrial chain through acquisitions through Uran Animal Husbandry

Youran Animal Husbandry was first operated by Yili’s self-operated ranch business.

Yili's active deployment of milk source construction has also made the upstream game between the dairy industry increasingly fierce

While Yili and Mengniu were actively building new farms, Bright also accelerated the pace of investment

At the same time, with the popularity of low-temperature milk in recent years, more powerful medium-sized dairy companies have also joined the competition for milk sources

Strength superimposes the winner

According to statistics, there will be 166 new and expanded ranch projects in China in 2021.

According to industry insiders, modern large-scale pastures will record various growth data of a cow from birth to know its pedigree and characteristics, and even directly predict its milk production

The milk source dispute that has been going on for many years reflects the urgent desire of dairy companies to optimize enterprise construction from the source and consolidate the moat; on the other hand, it also reflects the demands of the constantly escalating liquid milk consumer market for high-quality fresh milk

(Comprehensive arrangement by Yang Xiaojing)

"China Food News" (version 04 on June 28, 2022)

(Editor-in-charge: Gu Yufei)