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According to a
report released by marketsandmarkets
,
the market value of probiotics was $
24.23
billion in
2011 and is expected to grow at a compound annual growth rate of
6.8
% from
2012
to
.2011
, the Asia-Pacific region led the global market share of
40
% in terms of revenue, followed by Europe and North America.probiotic dairy products are considered to be the largest share of all probiotic foods on the market, accounting for almost
80
% of the market in2011 and nearly
$
23.93 billion by
2017
largest market for these products in Europe and Asia Pacific. The North American market has recently begun to gradually open up these products, and it is expected that
will grow at a compound annual rate of
7.0
% between
and
2012-
, with supplements and specialty nutrients contributing the most to growth.