The price of Cordyceps sinensis in high-grade medicine gift market is lower due to anti-corruption

In the context of limited "three public consumption", the market of high-grade traditional Chinese medicine, which is often used as a gift, is also affected "The business of selling gift boxes used to be very good We didn't have time to pack them Now it's a bit worse There are fewer people buying them Generally, most of them buy their own food." Cai tongdetang, a clerk in Shanghai, told first financial daily According to the person from the old drugstore, customers who used to buy wild ginseng for gifts often bought large wild ginseng with a price of 12000 yuan, but now there are fewer such customers, most of them buy small ones with low price A staff member of Tongrentang also said that the sales volume of gift boxes was very good, but it was a little lower than last year Recently, the third quarter of 2013 financial report released by Tongrentang shows that in the first three quarters of this year, Tongrentang achieved an operating revenue of 6.665 billion yuan, a year-on-year increase of 14.2%; the net profit attributable to shareholders of listed companies was 508 million yuan, a year-on-year increase of 15.93% However, "in a single quarter, the operating revenue in the third quarter was 1.9 billion yuan, a year-on-year decrease of 1.2%; the net profit was 220 million yuan, a year-on-year increase of 3.4% The growth rate was significantly slower than that in the first half of the year, mainly affected by "three public consumption", and the business growth of Tongrentang slowed down " According to a research report of Everbright Securities According to the analysis of several Tongrentang research reports, under the continuous influence of the policy environment of limiting "three public consumption", the demand for high-end tonic herbs has declined significantly, which has affected the company's performance As with high-end liquor, the consumption space generated by gift giving is also an important part of the high-end Chinese medicine consumption market, said an industry person engaged in the marketing of Chinese medicine Generally speaking, the more famous brands are, such as Tongrentang and leiyunshang, the higher the proportion is "The price of Cordyceps, which has been at a high price, has also declined recently This year's Cordyceps production is high, and the supply of goods is sufficient One of the important reasons is that the national policy curbs the gift giving atmosphere, which reduces the market demand for Cordyceps Cordyceps prices have been soaring in recent years Some people have been pushing up the prices by means of hoarding and so on, which has led to a virtual high price In the current policy environment, these people may also be watching " The person said The price of Cordyceps sinensis in different regions has declined in different degrees compared with that at the beginning of this year, according to the data of The price of 150000 yuan per kilogram of some varieties at the beginning of this year has now dropped to 130000 yuan Some marketers also believe that the gift market of traditional Chinese medicine has always existed As a resource goods, traditional Chinese medicine is also easy to be artificially hyped Under the current anti-corruption efforts, the sales of high-end medicinal materials have declined, and some people may not be able to resist the pressure to release the hoarding, resulting in a drop in prices The above industry insiders said that as drugstores and other channels usually have a certain amount of inventory, the impact of upstream prices on consumer terminal prices may take time, and the impact on drugstores may also continue.