The effect of "moon cake ban" by the Central Commission for Discipline Inspection is obvious, and the high-end moon cakes are unsalable
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Last Update: 2013-09-22
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Source: Internet
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Author: User
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Mr Fang, a person in charge of Xidan mountain hotel in Beijing, found many acquaintances before the Mid Autumn Festival to sell a kind of moon cake of the hotel at a price of yuan He said that in the past years, businesses launched expensive "high priced mooncakes", which were mostly eye-catching marketing methods, and few people actually bought them "This year, the hotel played a" people friendly "brand in advance, focusing on the retail market, launched mooncakes under yuan, which are also traditional tastes like lotus seed and egg yolk, and also" cut half "the planned sales volume, but still can't be sold now." A boss directly replied, "this year, the central government put a sharp stop to the gift giving style, and our unit will not send mooncakes." On August 21, the CPC Central Commission for Discipline Inspection held a meeting and issued a "moon cake ban": "resolutely stop the unhealthy tendencies such as the Mid Autumn Festival, the National Day public funds to send moon cakes to send gifts, public funds to eat and drink, and extravagance and waste, and have a happy and peaceful Mid Autumn Festival and the national day with a fresh air." Since then, the central government has issued three more notices to clarify that the key point of the ban is not to use "public funds" to deliver moon cakes, which is interpreted by the outside world as strengthening the anti-corruption work of the Mid Autumn Festival After the central ban was issued, the discipline inspection commissions of Shaanxi, Shandong, Gansu, Zhejiang, Hunan, Jiangxi and Jilin provinces and the discipline inspection commissions of Chongqing, Tianjin and Shanghai all held meetings one after another to convey the spirit of the meeting of the Central Commission for Discipline Inspection, demanding that the atmosphere of giving gifts with public funds in the Mid Autumn Festival be strictly controlled and those who violate the discipline be strictly controlled The "ban on mooncakes" has aroused public reaction and market fluctuation Many stores across the country said that the price of mooncakes has come down, and bird's nest and shark's fin mooncakes have been hard to find The high-end mooncake market has been slow-moving for 10 years, and "Popularization" is the main trend of this year's mooncake market Sales of mooncakes in some star rated hotels have declined significantly from last year According to the public opinion report of Xinhuanet public opinion center, on social networking platforms such as microblog, blog and forum, "moon cake ban" and "high-end moon cake is cold" have become hot topics Taking Sina Weibo as an example, as of 16:00 on September 16, 2013, there were 30000 discussions on "moon cake anti-corruption" "The requirements of the central government play an important role in stopping the unhealthy tendencies such as the Mid Autumn Festival, the national day moon cake festival, public money eating and drinking, and extravagance and waste." Wen Jun, director of the Institute of Sociology of East China Normal University, pointed out that in recent years, the "alienation" of traditional foods such as moon cakes has an inseparable relationship with the needs of Chinese people's reciprocity in traditional festivals for bearing many "hearts and minds" and "communication tools." traditional festivals are important nodes to guard against the unhealthy trend under the cover of human feelings " Recently, the Southern Metropolis Daily poll data lab jointly launched an online survey entitled "can the" moon cake ban "stop the gift giving craze?" among 1226 citizens who participated in the survey, 58.86% of the netizens believed that the eight Central regulations, the "moon cake ban" and other policy factors would affect the moon cake market, because the moon cake has been basically alienated as a way of corruption; however, for the "National Whether the "moon cake ban" against civil servants can effectively curb the unhealthy trend of gift giving, 54.38% of the Internet users think that it is "basically invalid", 32.11% of the Internet users think that "how much is it, we can't commit crimes against the wind", only 7.19% think that "it will be very effective, and the anti-corruption efforts of the party and government are amazing" More than half of the netizens believe that the real elimination of the behavior of giving gifts with public funds requires "refinement and publicity of all public consumption items" (33.92%) and "strict investigation and treatment once verified" (23.80%) During the visit, the reporter found that the number of mooncakes in Hotels with high prices has decreased, and the mooncake gift boxes that can buy mooncakes to send red wine, ginseng, bird's nest, tea prices, etc are not extinct For example, a company launched a yuan "mid autumn love a high-grade combination moon cake", in addition to 14 traditional flavors of moon cakes, it also "presents" a box of Korean official ginseng Although this kind of goods are treated coldly, the expectation of gift economy can be seen from the luxurious moon cake gift box launched by the merchants Some netizens think that the "moon cake ban" once again shows the determination of the central government to fight against corruption The "real move" of the ban to moon cake is praiseworthy, but its effectiveness remains to be tested The netizen "Wen Hui" said that this is the first time that the central level document has been concreted into such a small statement as "public funds to send mooncakes" It has concreted the ban, really made it clearly implemented and improved the deterrent force Some netizens also think that any ban can only play its role if it is implemented The original intention of the "moon cake ban" is good, and the effect remains to be tested The key to control "gift giving corruption" is to restrict power According to Wen Jun, we should restrain unreasonable demand for official consumption and gifts from the source, standardize the financial management of enterprises and institutions, and make the "welcome and send" of gifts return to sunshine For example, it is stipulated that the reimbursement invoice is not allowed to issue "gift" and other items, and the specific commodity information must be marked, and the amount of the gift must be strictly limited.
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