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Gold-leaf ice cream, gold-leaf chocolate, gold-leaf cake, gold-leaf sushi.
In order to curb the "food gold wind", recently, the State Administration of Market Supervision, the National Health and Health Commission, and the General Administration of Customs jointly issued a notice, clearly stating that according to China's relevant food safety laws and regulations and food safety standards, gold and silver foil powder is not a food additive.
Gold and silver foil powder is not a food additive
A joint document issued by multiple departments has indicated that gold and silver foil powder should not be used as an additive, and laws and relevant food safety standards have not included gold and silver foil powder as an additive
The "Food Safety Law of the People's Republic of China" clearly regulates the behavior of food addition.
Food producers and traders shall engage in production and business activities in accordance with laws, regulations and food safety standards
Taking gold and silver foil powder has no effect on the human body
At present, the common "gold-plated" and "silver-plated" foods on the market, although generally speaking, the content is not high, it is not easy to be absorbed, and there is no obvious harm to human health, but it is also useless
He Jiguo, an associate professor at the School of Food Science and Nutritional Engineering, China Agricultural University, told reporters that gold and silver foil powder cannot be absorbed in the digestive tract and has no effect on the human body.
Consumers should buy carefully the risks behind "gold plating" and "silver plating"
In fact, "gold plating" and "silver plating" do not increase consumers' sense of experience and use, but enterprises and merchants are increasing profits in disguise
Chinese food industry analyst Zhu Danpeng believes that companies adding gold and silver foil powder to food are more of a marketing tool to attract consumers and increase sales
Li Bin, a member of the China Consumers Association's lawyer group, also said that some people do use "gold-plated" and "silver-plated" food as gifts.
Li Bin said that for imported products, special attention should be paid to the content of their ingredients
Li Bin further pointed out that enterprises and merchants pursue profit maximization as their goal, prompting them to beautify gold and silver foil powder as a symbol of identity, status and wealth, and constantly push up commodity prices, which violates the bottom line of compliance with laws and regulations