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China Coatings Network
News: In the fierce market competition, all
coating enterprises
want to achieve sustainable development without being eliminated, but it is not easy for enterprises to achieve sustainable development. However, this does not mean that there is no countermeasure,
coatings
enterprises in the production technology, after-sales service, standard roofing and other aspects of efforts, or can achieve this good wish.
so far, China's paint industry has experienced years of development. During this period, China's paint enterprises have gone through three stages from the introduction of foreign countries to imitation to the development of their own brands, but the field of technological innovation has little success. It is understood that with independent research and development capabilities and core technology of the domestic
coding brand
very few, compared with foreign countries, this data is far from.
coating industry as an industry with broad prospects for development, if there is no technical protection, not only can not achieve the effect of product innovation, but also difficult to cope with the needs of fierce market competition. At present, consumers in the market are becoming more and more rational, the awareness of rights protection has been greatly improved, once the product quality problems, the healthy development of enterprises will be a great threat.
Manufacturing coatings is a long-term project, installed at home, not only need quality assurance, after-sales is also a major problem facing the future, after-sales can not keep up, consumers will basically lose trust in the paint brand, but also not conducive to brand reputation publicity.
many domestic paint enterprises in the publicity process to take after-sales as a slogan, which also reflects the current market after-sales phenomenon. With the opening up of the rural paint market, the future, after-sales will become the most critical issue. Therefore, if coating enterprises want to achieve better development, can not be separated from the problem of after-sales.
as the saying goes, "No rules are not square circles." At present, the number of large and small domestic paint enterprises, however, behind this huge number, but hidden huge security risks. Local standards, enterprise standards, industry standards, foreign standards and other standards confusion, the lack of a unified set of standards to regulate the development of the industry, resulting in false exaggerated publicity, uneven product quality and other abnormal phenomena.
, paint products have any good results, basically by the enterprise, and there is no set of strict uniform standard constraints. Therefore, in the future, the development of a set of uniform standards for the coating industry will become particularly urgent.
with the increasing competition in the paint market, coating enterprises want to "counter-attack", and actively focus on production technology, service construction, industry standard-setting, or can achieve a new leap.