Stars hold the moon and flowers bloom in Tianjin Mid-Autumn Festival market

As the Mid-Autumn Festival is approaching, Tianjin mooncakes are fragrant all over the city

Time-honored brand innovation

Tianjin is one of the gathering places of time-honored brands in China, and the time-honored mooncakes have always occupied the mainstream market of mooncakes in Tianjin

"Gui Faxiang strives to improve the taste of traditional moon cakes and add fashion and health elements

The time-honored moon cakes have their own characteristics and "unique skills"

Cultural and creative moon cakes tell stories

Tianjin is a famous historical city, which has created 100 firsts in modern China

The accumulation of history and culture has made moon cakes enter the cultural and creative food space

The "Moon Full Beiyang" cultural and creative mooncake launched by Tianjin University has more than a dozen products, from product design to gift box packaging, with Tianda elements and campus feelings everywhere

At around 9 pm on August 30, there were still customers picking moon cakes at the Nankai store on Daqiao Road, Tianjin.

New consumption stimulates mashup

"Goubuli Group's innovative moon cake varieties, this year's production and sales will increase by more than 30% year-on-year," said Director Meng of the Goubuli Group Office

"On August 31, 7 of the 14 kinds of moon cakes in Daqiao Road have been discontinued for group purchase this year, and 3 of them can only be maintained at retail

As the Autumn Festival is approaching, Goubuli Group is full of confidence.

It is understood that Tianjin Goubuli Group, a time-honored Chinese brand, launched 800 grams of traditional big five-ren "National Mooncakes" this year, and its packaging bags have a nostalgic and fashionable look like celebrities during the Republic of China

Tianjin Daqiaodao Pastry Food Co.

(Wang Guanghuai)

　　Responsible editor: Wang Jinchen Review: Ouyang Meihua