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Lotte Qixing Beverage said on the 10th that it exported 25 million cans of its milk-flavored carbonated drink “Milkis” (calculated in 250 ml) to mainland China last year, setting a record for more than 30 years of entering the Chinese market.
the highest record .
According to the analysis of Lotte Seven Stars, Miaozhi Kiss has recently established a reputation as a "spicy drink" in China
.
Strengthening brand promotion on social platforms and enriching product lines also contributed to sales growth
.
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Strengthening brand promotion on social platforms and enriching product lines also contributed to sales growth
.
Encouraged, Lotte Chilsung has raised its sales target this year by about 40% from last year
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To achieve this year's goals, the company will partner with local food distributors to expand its retail network and forge alliances with more chain restaurant brands
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To achieve this year's goals, the company will partner with local food distributors to expand its retail network and forge alliances with more chain restaurant brands
.
Lotte Qixing said that last year's exports to Taiwan and Hong Kong increased by 1,100% and 33% respectively compared with the previous year.
In the future, it will enter the US and European markets and develop into a world-class milk-flavored carbonated beverage brand
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(Finish)
In the future, it will enter the US and European markets and develop into a world-class milk-flavored carbonated beverage brand
.
(Finish)
