SONGWON further strengthens its continued commitment to the Chinese coatings industry

Ulsan, South Korea - December 10, 2020 - SongWON Industrial Group, the world's second largest manufacturer of polymer stabilizers, has continued to strengthen its commitment to the Chinese coatings industry over the past year.
in order to better serve its customers, SONGWON has steadily built a vast network of qualified and experienced distributors throughout China to develop and promote its products in the regional coatings market.
with such a strong network of distributors and the support of the local SONGWON China branch, SONGWON is well prepared to help customers find new and innovative solutions to overcome the coating challenges they face.
sonGWON is known for its comprehensive technical processes and industry expertise, and in 2020 has developed and launched a wide range of special products to meet the needs of the local market in China.
addition, the company has supported customers in developing new coating formulations for the past 12 months.
, for example, we have successfully launched songsORB® CS WB's range of high-performance, durable, low-VOC water-based coatings.
s new products have been tested by many customers and perform extremely well compared to other existing solutions," said Steven Hu, Specialty Chemicals Sales Manager, SONGWON China.
2020, SONGWON introduced a new range of triazine products to meet the growing demand for durable, high-performance additives, significantly expanding the range of products available for high-end applications in the coatings market.
SONGWON reported that it had received very positive feedback from customers who had started testing such products.
with a variety of existing innovative solutions for non-traditional applications, SONGWON has also successfully established itself as a resin manufacturer and final formulation supplier in the Chinese market, including powder coatings.
2021, SONGWON plans to introduce new powder coating products to the local market with improved formulation stability specifically for high temperatures or harsher environments.
Throughout the year, SONGWON has further promoted its brands and products and highlighted its commitment to the Chinese coatings industry by participating in industry conferences such as the China International Coatings Show in Guangzhou from December 8-10.
2020, we have also organized several trainings for distributors and some key customers.
also used these opportunities to strengthen our relationship with them and to enhance SONGWON's market image.
We are also active on WeChat, the largest and most popular social network in China," said Rosanna Telesca, head of coatings marketing.
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