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China Paint Network
News: In recent years, affected by the economic environment, the development of the
coatings
industry is also once in a development dilemma, not only more and more enterprises feel the business suffering, but also there are still many investors into the paint industry, paint market profit margins continue to narrow, some small and medium-sized
coal enterprises
can not even withstand the pressure to close the door. In fact, the economic environment in the next few years may continue, and this also means that the industry reshuffle will continue, and paint companies must be fully armed with their own, in order to be able to seek long-term development in the market competition.
With the continuous improvement of people's economic income level, consumers on their own living environment requirements are higher and higher, consumers from the past focus on product prices to pay attention to product quality, "low-carbon environmental protection" has become the general pursuit of the public. It can be said that green consumption has brought new opportunities to paint enterprises. If coating enterprises can provide excellent quality, environmental standards qualified or even to reach a higher level of paint products, will certainly get the favor of many consumers, which will also protect the growth of product sales. Therefore, paint enterprises need to actively meet the needs of the market, pay attention to the creation of environmentally friendly products.
coatings are consumer durables and may take seven or eight years or more to replace. If the quality of the problem and let consumers put a question mark on the paint, for the paint enterprises, will be a major loss. Therefore, the quality of consumers in the purchase of paint products become the first condition to determine their purchase, to provide consumers with quality qualified products, is the basic responsibility of paint enterprises should bear. "In addition, consumers have a consistent behaviour: the lower the offer of a given product or service, the more consumers pay for it." This requires that coating enterprises also need to pay attention to the cost-effective products.
with the development of the coating industry, how to promote scientific and technological innovation, enhance the independent innovation ability of enterprises, enhance the core competitiveness of enterprises, and promote the transformation of the coating industry from labor-intensive industries to technology-intensive industries; How to further turn the mechanism, break the bottleneck, create advantages, promote the sustained and healthy development of enterprises, is the only way for China's paint enterprises. Whether it is products and cultures, in the case of rising raw materials, product prices are increasingly transparent, innovation is undoubtedly a new area of the coatings industry. In today's changing market competition pattern, coating enterprises should closely follow the changes in market demand and constantly adjust policies and directions, innovative technology and technology, improve product quality.
In short, the future of the paint market competition will inevitably become more intense, and paint enterprises must continue to strengthen their own competitive strength, on the one hand to improve their own independent innovation ability, to produce high-quality high-level products, on the one hand close to the market development trend, to meet the preferences of consumers, so that in the future market competition as stable as Mount Tai!