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On December 18, the Shanghai Consumer Protection Commission released a message saying that Tencent had sent a notice to developers on the issue of self-inspection on the issue of “mandatory attention to the public account for ordering food by scanning the code”, reminding developers to self-inspect themselves and make rectifications in a timely manner
With the development of mobile Internet, scanning code to order food has become a popular consumption method
The purpose of doing this is to increase fans for their public accounts, increase their popularity and influence, and also to collect personal information of customers, and use big data to accurately "portrait" consumers so that they can be pushed in a targeted manner in the future.
First, it violates consumers' right to fair trade
Second, it is suspected of excessive collection of consumer information
In this regard, on March 25 this year, the China Consumers Association issued a document stating that "scanning the code to order food" should not be a "single-choice question", and we should be wary of "consumption convenience" becoming "consumption trouble"
"Scan code ordering should not be tied to the official account" is a rational return, which helps to standardize the business behavior of merchants, safeguard the legitimate rights and interests of consumers, and improve the consumption experience of scanning code ordering
Editor: Meng Tingwei