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Recently, at the press conference held by the National Health Commission, the problem of China's aging population was mentioned
again.
It is estimated that around 2035, China's elderly population aged 60 and above will exceed 400 million, accounting for more than 30% of the total population, and will enter the stage
of severe aging.
In the long run, the trend of population aging is irreversible, and in the face of the dual pressure of population aging and excessive total amount in the future, the health needs of middle-aged and elderly people are becoming impossible to ignore
.
Among them, the health "enemy" of the elderly is especially common bone health problems, according to the "2021 Bone and Joint Health Insight Report" released by Ali Health Research Institute and the health community, bone and joint problems have exceeded insomnia and hair loss, ranking first
among the top ten problems that plague national health.
It is particularly noteworthy that bone and joint health problems show a trend of rejuvenation, due to the fast pace of life, long-term desk work, lack of exercise and other reasons, post-90s and even post-00s have begun to gradually suffer from bone and joint discomfort
.
How to deal with such a serious national bone health problem? Sailing Pharmaceutical, which has been deeply engaged in the field of bone health for more than ten years, adheres to the corporate mission of "serving the backbone of the people and the backbone of the country", and takes sports as the starting point, and is actively contributing to the development of the bone health industry
.
Join hands with Yunnan Provincial Games
Love with athletes and the public
Exercise and bone health support each other, and the importance of sports to improve the bone health of middle-aged and elderly people is self-evident
.
In the past decade, the flow of sports has long jumped out of the fence of the arena, flying into the streets and alleys, promoting national fitness has risen to a national strategy, an epidemic has greatly increased the health awareness of the whole people, and the power of sports has become the most recognizable positive force
in this uncertain world.
At the beginning of June this year, "bone health expert" Sailing Pharmaceutical Co.
, Ltd.
opened a "two-way trip" with sports, and officially announced that it had become the "exclusive supplier of bone health products" for the 16th Yunnan Provincial Games, the 12th Yunnan Provincial Paralympic Games, and the 6th Special
Olympics.
As the largest, highest-standardized, and highest-level sports event in Yunnan Province, the Provincial Games has a high
degree of public participation.
Sailing Pharmaceutical leverages the platform of the 16th Yunnan Provincial Games to enhance the stickiness of sports and healthy bones, actively participates in the support and service of the Games, and works
with more than 15,000 athletes and the general public.
Bone health public welfare + sports
Practice the mission to protect the health of the people
For the backbone of the country, for the backbone
of the people.
Sellin Pharmaceutical also combines sports events with public welfare activities, combines sports organizations with public welfare organizations, combines fitness masses with bone health knowledge popularization, and shares and creates value with various practical actions, enhancing people's understanding and action on bone health, and fully protecting the life and health of the people:
(1) The IP image "Heng Xiaogu" funnily disseminates bone health knowledge and builds a scientific bridge for the national movement
(2) The "Bone Health Sports Protection Manual" provides professional sports protection science
(3) Create a free clinic of expert groups to escort athletes
Sailing Pharmaceutical and Internet Hospital jointly launched the online free consultation activities of the expert group, providing free sports injury and bone health consulting services for participants, athletes, coaches, volunteers, actors, media reporters, staff, etc.
, including emergency treatment of bone injuries during the game, bone health maintenance after the game, etc.
, to help everyone establish basic medical knowledge of bone health sports and cope with sports injuries more scientifically
.
A series of deep participation and positive influence of Sellin Pharmaceutical have consolidated its image as a "bone health expert", conveyed the brand concept of temperature and feelings, and realized effective communication with sports enthusiasts of different ages, different fields and different cultures, which not only highlights the sense of social responsibility of the enterprise, but also drives the expansion and deepening
of social benefits.
In the future, under the guidance of the corporate mission of "serving the backbone of the people and serving the backbone of the country", Sellin Pharmaceutical will better serve consumers and boost the construction of
a healthy China.