Quality, business and sincerity exclusive interview with Xiang Yi, chairman of COSCO biology

On January 7, the business club reported that it was sincere, and the golden stone was the beginning From the beautiful Xiangxi, 20 years of diligently strive after, Baojing man made a dream to Yi, which was long ago: extract the essence from the precious biological resources of his hometown, and benefit mankind With a strong body, a simple face and a calm mind, Mr Xiang Yi, chairman of Hunan Yuanhang Biotechnology Co., Ltd., gives the impression that he is kind, calm and easy to accept From an ordinary laid-off person to the chairman of Hunan Yuanhang Biotechnology Co., Ltd., the reputation of this practical entrepreneur is well received in the industry Mr Xiang Yi's motto is: hard work + dare to work + opportunity It is with the spirit of hard work and hard work that the rapid development of today's Yuanhang company and the success of his personal career have been achieved Recently, I came to the company to have an in-depth talk with Mr Xiang Yi In a few hours, he introduced to us the achievements of the company in the plant extraction industry in recent years, and also talked about the development direction and ideas of the company in the future As a senior person in the industry, he also made creative and constructive suggestions on how to develop the plant extraction industry in a sound and fast way Hunan Yuanhang Biotechnology Co., Ltd panorama natural plant extraction industry is an industry with broad prospects Its products cover medicine, health care and other industries With the development of society and the rapid improvement of people's living standards, this industry is booming and growing rapidly After a long time of business, Xiang Yi, who has long been "the first bucket of gold", has taken a deep look at this sunrise industry As early as the beginning of the transformation and entrepreneurship, Xiang Yi made a lot of investigations He visited colleagues all over the country, consulted experts and professors, and learned about policies from the development and reform, science and technology, drug administration and other competent departments After detailed planning and preparation, he finally identified the plant extract industry In 2004, the company was officially established, and signed land use agreement with Wangcheng District People's Government of Changsha City, and agreement on land acquisition expansion with Hunan high tech food industry base management committee, with a total land acquisition of more than 30 mu, Hunan Yuanhang Biotechnology Co., Ltd officially set sail After a series of examination and approval procedures for entering the park, the construction of the plant area was started in an all-round way At the beginning of entrepreneurship, Xiang Yi started to launch the first-class products, ranging from the construction of factory buildings, the purchase of equipment, the recruitment of employees and the establishment of departments Since then, the brand of "Yuanhang" has been gradually established in the industry "Crossing the river by feeling the stones" In the early stage of entrepreneurship, Xiang Yi and his team suffered a lot because they just entered the industry In 2004, when the company initially chose to locate and put into production, it failed to grasp the market situation At that time, it produced many kinds of extracts, but they were eliminated and lost due to various reasons In the face of setbacks, summarize to Yi and his employees, find out problems in all links and rectify them one by one At the introspection meeting, Xiang Yi said loudly, "market competition, elimination of ruthlessness, there is no regret medicine in the world, and we can't make any mistakes!" "Eat a cut, grow a wisdom", the company has tightened up and down the string of development Slowly, some processing orders of Chunguang pharmaceutical, Tianlong pharmaceutical, KANGLONG, Bohai and other industries "fly" to Yuanhang However, the processing order can only maintain the normal operation of the company's business, and the meager profit can only basically maintain the wage expense At this time, Xiang Yi was not discouraged He carefully summed up the production and market experience he had gained in recent years, and learned from the experts of Agricultural University of China and Provincial Institute of traditional Chinese medicine With your suggestions, he decided to create an independent brand product with its own intellectual property rights, develop its own customer market, let the end users directly contact with the manufacturer to order, and reduce the intermediate cost High, middle and low-end chlorogenic acid series are the main products of the company, supplemented by other sales routes such as tea extract and traditional Chinese medicine compound After a period of operation The independent brand of the enterprise has been promoted, the market has become larger and larger, and gradually entered the end users In order to further expand the company's sales market and enhance the company's share in foreign markets, Xiang Yi also led the company's sales and foreign trade elites to the United States, South Korea, Switzerland and other countries for market inspection, and participated in many conferences such as the Western exhibition of plant extract professional suppliers held in Las Vegas, the South Korean fine chemical and pharmaceutical exhibition, and the Swiss International Food Exhibition Exhibition The development of the enterprise is happy all the way, but Xiang Yi is not complacent He realizes that the enterprise must keep on developing, and only follow the development pulse of the market, can the enterprise grow in the development After years of efforts, the company has obtained ISO9001 quality certification, ISO14001 environmental management system certification, HACCP and other system certification, QS food certification, high-tech certification and other certificates, kosher certification The company has registered the trademark registration certificate of Yuanhang Shengke in the State Administration for Industry and commerce, and has owned the independent trademark property rights, which guarantees the product quality and provides a solid foundation Now, the products such as chlorogenic acid extract, instant tea extract, olive leaf extract and so on won the recognition and praise from users The picture shows that some of the plant extract products of COSCO have attracted talents, and the key is to highlight talents As the leader of a growing private enterprise, Xiang Yi is on the road of "talents and technology" In the past 10 years, Xiang Yi has led all employees of the company to establish a wide and close cooperation relationship with colleges and universities such as Central South University, Hunan Agricultural University, Chinese Academy of Sciences, Hunan Academy of traditional Chinese medicine and other high-end institutes, and widely absorb industry talents The company has hired a number of industry experts, professors, returned overseas doctors as the company's R & D and quality testing technical consultants or part-time jobs, so that the company has a strong R & D strength and product quality assurance system After years of continuous innovation and operation, the company now has the production capacity of more than 100 kinds of plant extracts, more than 200 kinds of Chinese herbal extracts and 200 kinds of Chinese herbal compound extracts Now it has become one of the large manufacturers of natural plant extract and traditional Chinese medicine extract in China Actively implement science and technology, strengthen independent innovation, implement modern enterprise management mode, constantly reform and innovate, increase science and technology innovation, and professionally build the "Yuanhang" brand of "quality to precision, business to sincerity", which has achieved a large number of scientific and technological achievements for the company and brought good economic and social benefits for the company, and the company has maintained a steady development trend for a long time Make positive contribution to the scientific and technological innovation of the domestic plant extract industry In the past eight years, Xiang Yi has been awarded the title of "outstanding private entrepreneur" and appointed as honorary professor of plant science and technology by Jishou University Under his leadership, Yuanhang company has been awarded "excellent private enterprise", "advanced unit of scientific and technological innovation", "advanced unit of production and development" and other excellent titles by Wangcheng Park of Hunan Province for many times The company ranks among the national high-tech enterprises "If an enterprise wants to be stronger and bigger, it can't do without technological innovation If an industry wants to develop, it needs to develop towards an outward oriented, technological, environmental friendly, economical and large-scale way, towards high-end technology, with independent intellectual property rights and core technology." Xiang Yi said to the author Indeed, under his leadership, the R & D Department of the company is constantly committed to product R & D and innovation, and has successively developed innovative products with independent intellectual property rights and core technologies, such as chlorogenic acid, Polygonatum Polysaccharide, Magnolia officinalis extract, etc., laying a good scientific and technological foundation for the company's rapid development Looking forward to the future, the future is bright "I have confidence!" Talk to Yi about the company's development prospect and say it with determination Looking back on the ups and downs of the road of entrepreneurship over the years, I have experienced ups and downs, heartache, pain, hesitation and great sense of achievement It's really mixed People who have never run an enterprise can't realize it Adversity is a "threshold" that every enterprise can not avoid However, the enterprise will be submerged by the sea of Commerce; across the past, the enterprise will usher in a new round of transformation and growth Although the market competition is fierce and the production cost is gradually high, Xiang Yi is very confident: now the cause of long-distance shipping is booming, and his efforts in these years are reaping many fruits "I've decided to stay in the plant extraction industry all my life, and I'm not going to leave Although the road ahead is not smooth, I still have to go on and develop in the direction of being bigger, stronger and professional," he said Based on its own characteristic products, we should do a good job in our own market and let the brand of Yuanhang carry forward " Looking at the sincere Xiangxi man with few words, I can't help but feel sincere admiration I sincerely wish Xiang Yi's wish come true, wish Yuanhang company to fly higher and higher! Far from China! Heading for the world!