Qichun "medicine tourism linkage" promotes tourism economic development

"Hubei Daxin Bay Xianren Lake Resort has successfully passed the provincial review and become the first five-star" agritainment "scenic spot in the city," Chen Jie, a correspondent, reported On December 10, the head of Qichun tourism and Religious Bureau said happily Since 2011, Qichun has established the development orientation of "Chinese Traditional Medicine Valley, Oriental health city", focusing on the implementation of the "drug tourism linkage" strategy Through in-depth excavation of Li Shizhen's human resources and brand value, giving full play to the joint effect of the two sunrise industries of medicine and tourism, the whole industrial chain integrating traditional Chinese medicine planting industry, pharmaceutical processing industry, pharmaceutical logistics industry, tourism industry, health care industry and modern service industry has been built In 2013, the county highlighted three themes of cultural tourism, ecological tourism and health tourism, built four groups of Chilong lake, Xianren lake, pingfengzhai and Yundan mountain, and built five major plates of Li Shizhen Cultural Tourism Economic Zone, Li Shizhen international health and cultural tourism zone, Henggang Mountain National Forest Park, Li Shizhen medical Road Cultural Tourism Zone and Li Shizhen pharmaceutical industrial park To develop tourism products such as "health care for the aged", "religious pilgrimage", "leisure and vacation", "exhibition and research", "cultural memory" and "agritainment", so as to promote the leapfrog development of tourism industry.