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    Home > Coatings News > Paints and Coatings Market > PPG industrial data shows that white continues to sit firmly on the top of the global automotive color list

    PPG industrial data shows that white continues to sit firmly on the top of the global automotive color list

    • Last Update: 2022-08-15
    • Source: Internet
    • Author: User
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    Themanufacturer presents different effects in white, black and gray

    ·Customers will experience "high depth" colors in the 2015 model year

    ·PPG released 63 new colors for 2017-2018 models

    2014 Nian 11 Yue 17 days, Troy, Michigan, USA - the world's leading transportation coatings manufacturer PPG Industries (NYSE: PPG ) posted annual automotive color trends data tod.


    According to PPG global survey data, white ranks first in the popular colors of automobile painting (up 3 percentage points from last year, jumping to 28% ), black ranks second ( 18% ), and silver and gray rank third ( 13%.


    “Automakers around the world are constantly looking for new ways to create unique visual appearances for models and car bran.


    Popular color trends in cars around the world in 2014 include:

    ·In China, white is the most popular ( 32% ), followed by black ( 23% ) and natural colors ( 14% ), such as gold, beige, yellow, orange and brown, and silver ( 13%.


    ·White is also the most popular in Japan ( 31% ), followed by black ( 20% ), silver ( 15% ) and red ( 12%.


    ·In Korea, the most popular color is still white ( 31% ), followed by black and gray ( 14% ) and silver ( 13%.


    ·In Southeast Asia, white is also the most popular color ( 32% ), followed by silver ( 19% ), black ( 18% ) and gray ( 10%.


    Data from the Chinese market shows that 41% of the luxury models produced in 2014 were black, while small cars have a richer selection of colo.


    Looking to the 2015 model year, Harrington said that PPG believes that the application of self-heating colors such as copper, orange, and brown will continue to increa.


    PPG's2017-2018 annual model color theme

    In order to meet the continuing demand for color innovation in the automotive coatings field, PPG has launched 63 exterior colors for manufacturers to design reference for 2017-2018 model.


    ·Good Life captures the harmony and unity between artificial elements and natural elements, advocating the beauty of nature and simplicity, leading the driver to find the best balance of li.


    ·I'm Pulse reflects the trend of consumers to control design through social media networks and the growing popularity of "creatio.


    ·Co-Leidescope demonstrates greater tolerance for race and cultu.


    ·Introsense combines a quiet temperament with a clean and concise design, bringing a simple new &g.


    PPG has an expert network composed of more than 25 color experts, focusing on color trends in the automotive, construction, aviation and consumer goods marke.


    PPG : Innovation, as you can see,PPG Industries’ goal is to continue to maintain its position as the world’s leading supplier of coatings and specialty material.


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