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May 15-21 this year is the 8th National Nutrition Week
At the meeting, in response to the national "double protein" project, advocating a balanced intake of animal protein and plant protein has become a consensus from all walks of life
Soy milk plus milk healthy double protein
"Double protein" is not a new concept
In fact, in order to balance the nutritional intake of animal and plant proteins and improve the health of the whole people, China has issued a number of documents around the "double protein strategy"
"China is the birthplace of soybeans, with more than 5,000 years of soybean planting history.
Ren Fazheng, academician of the Chinese Academy of Engineering, professor and doctoral supervisor of China Agricultural University, said, "Soy protein is a high-quality vegetable protein, and the organic combination with milk protein can meet consumers' more comprehensive and balanced protein needs
National Nutrition Week is a public nutrition day established according to national policies, and its goal is to promote the balance and health of national nutrition
In this regard, Ding Gangqiang, vice chairman of the Chinese Nutrition Society and director of the Institute of Nutrition and Health of the Chinese Center for Disease Control and Prevention, believes that "the National Nutrition Plan (2017-2030)" issued by the State Council clearly proposes to build a 'double protein project'
Cognition is not yet comprehensive, it is urgent to strengthen popular science
As an important part of Chinese traditional diet, soybean has always played an important role in our country's national healthy diet in the past
According to Yao Kui, director of the National Nutrition Week Office and deputy secretary-general of the Chinese Nutrition Society, the current consumption of soybeans and their products in China has been on a downward trend since 2000
Obviously, compared with milk or soy milk, the public's understanding of soy milk is not comprehensive, and professional popularization is urgently needed
"It is necessary to increase the intake of soybeans and their products in an appropriate amount, soy milk is a good choice
Chen Wei also emphasized the difference between soymilk and soymilk, "Soymilk is made into a homogeneous, milk-like, milky white through soaking, grinding, filtration, modulation, ultra-high temperature heating, deodorization, high-pressure homogenization, cooling and other processing processes.
Enterprises help from "knowing" to "doing"
From the perspective of national nutritional balanced intake, industry advocacy and nutrition experts appeal to solve the problem of consumer cognition, but from "knowing" to "doing it", the practical implementation of the "double protein project" requires the help of enterprises
Gai Junyi, an academician of the Chinese Academy of Engineering and director of the National Soybean Improvement Center, said that soybeans are the main source of high-quality vegetable protein for Chinese residents, and soymilk and other soybean intensive processing that meet modern consumer needs are needed to help the industry
Ding Gangqiang also said that the implementation of the Healthy China Action is a major measure to strengthen the concept of "balanced diet" and "double protein".
In fact, many leading food and beverage companies with R&D capabilities in China have also paid attention to the problems existing in the daily dietary intake of the people and the industrial opportunities brought by the "double protein project"
.
In 2017, Dali Foods Group, a leading food and beverage company in China, took the lead in launching the "additive-free, high-protein, normal-temperature portable" Douben Soybean Milk, which attracted other giants to enter the market one after another, bringing a new atmosphere to the development of the soymilk industry
.
Meng Haipeng, head of Doubendou R&D of Dali Foods Group, said that compared with traditional soy milk and soy milk products, Doubendou has been upgraded in three dimensions: raw materials, technology and nutrition
.
It is reported that in terms of raw materials, Doubendou is preferably non-GMO soybeans from the black land in northeastern China; in terms of technology, through the four major processes of "graphite breaking, puree purification, molecular emulsification, and aseptic locking", in the case of no additives , making soy milk more nutritious and portable, and paving the way for it to become a real "national nutrition" soy milk
.
After Doubendou was launched, it not only won praise in the industry, but also won the recognition of consumers
.
According to data from Euromonitor, an international research organization, Doubendou's retail market share will reach about 23% in 2021, making it the national sales champion
.
"As a professional nutrition planning and nutrition guidance agency in the national food industry, the Nutrition Steering Committee of the Chinese Food Association is obliged and willing to unite with responsible companies like Doubendou to carry out a series of activities around the popular science of the nutritional value of soy milk, so that 'soy milk and milk can be replaced by drinking'.
, nutritionally balanced and healthier' will eventually become a social consensus
.
" Du He said
.
Under the combined effect of national policy guidance, industry experts' appeal and corporate innovation, the soymilk industry will become a major "window" in China's food industry, attracting more attention from food and beverage companies and consumers; as a "necessity" for national nutrition, soymilk will To play a more active role in promoting the balanced diet of Chinese nationals
.
(He Yitao)
"China Food News" (May 31, 2022 04 edition)
(Editor-in-charge: Yang Xiaojing)