Observation on Standardized Operation of Health Food (Part 1)

China Health Food Industry Development Research Group

Among the 32 categories of food production licenses, the industry scale and consumption scale of health food cannot be compared with other larger categories of food industries, but with the positive effect of health food on health is getting more and more Extensive cognition and consensus, especially since the new crown epidemic, because health food helps to improve the immunity of the adapted population, it not only has a certain positive role in reducing the risk of non-communicable diseases, but also has a certain role in reducing the risk of infectious diseases.

On the basis of tracking the development of China's health food industry and a large number of researches, the "China Health Food Industry Development Research Group" of the Food and Drug Industry Development and Supervision Research Center of the Chinese Academy of Social Sciences first put forward the need for the healthy development of China's health food industry in 2012 Completed the transition from "standardization in development" to "development in standardization".

Operation (mainly refers to marketing and sales behavior) is a very important link in the health food industry (enterprise)

During the "13th Five-Year Plan" period, the reform of China's health food supervision system continues to deepen, and the development of the health food industry faces more comprehensive challenges and development opportunities

Supervision continues to make efforts to standardize the healthy development of the health food industry

In the transformation of the health food industry from "normative development to standardization", government supervision undoubtedly plays an irreplaceable role

During the "Thirteenth Five-Year Plan" period, China's supervision of health food continued to make efforts to standardize the healthy development of the industry

Significant improvement in regulatory efficiency and effectiveness

In "Ensuring Food Safety and Quality: Guidelines for Strengthening National Food Control Systems", the World Health Organization and the World Food and Agriculture Organization pointed out that the responsibility for food control is shared among different departments and agencies in most countries, and the roles and responsibilities of these agencies are Different, but duplication of management activities, fragmented regulation and lack of coordination are common

In the top-level design and institutional arrangement of the health food supervision system reform, the supervision of health food has changed from "segment management" to "variety management"

Continuous improvement of laws and regulations

A scientific and sound legal system is the basis for the healthy development of the health food industry and the implementation of effective supervision

Access link: 15 regulations were formulated and promulgated, accounting for 44% of the total, including: 2 regulations, accounting for 13% of the access link; 10 normative documents, accounting for 67% of the access link; 3 guidelines, accounting for 20% of the entry

Production: The main regulations related to the production of health food have been promulgated and implemented by the China Food and Drug Administration before the reform of the regulatory system.

　　Operation: 12 laws and regulations were formulated, accounting for 35.

　　In the process of establishing and perfecting health food laws and regulations, on the basis of summarizing past experiences and lessons and drawing lessons from developed countries' food safety management concepts, China's health food laws and regulations are changing from strong law to the main strong law and soft law in parallel; From substantive law mainly to substantive law and procedural law with equal emphasis; from administrative means mainly to administrative, judicial and scientific and technological means, the scientificity, pertinence and effectiveness of the legal system have been continuously improved and improved

　　Remarkable achievements in special rectification and precise governance

　　In the production and operation of health food, violations of laws and regulations not only seriously disrupt the market order, but also endanger the personal health of consumers

　　In order to implement the "Opinions of the Central Committee of the Communist Party of China and the State Council on Deepening Reform and Strengthening Food Safety Work", in April 2020, seven departments including the State Administration for Market Regulation issued the "Special Clean-up and Rectification Action Plan for the Health Food Industry (2020-2021)" (hereinafter referred to as "Plan"), continue to maintain a high-pressure situation

　　In 2020, the State Administration for Market Regulation will take case investigation as the starting point and daily supervision as a means to crack down on illegal additions of health food, false propaganda, pyramid schemes and illegal direct sales, and vigorously rectify the order of the health food market; Crackdown on health food crimes.

　　"China Food News" (06 edition on March 09, 2022)

　　(Editor-in-charge: Zhu Meiqiao)