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Recently, according to market sources, the condiment brand " Lao Ganma ", known as the "national goddess" by netizens, issued a price adjustment letter to distributors, stating that "due to the increase in costs of raw materials and freight", from March 2022 The sales prices of some products will be re-adjusted starting from January 1
.
So, has the price of Laoganma in the market changed?
.
So, has the price of Laoganma in the market changed?
The reporter contacted some offline condiment retailers.
The merchants all said that the prices of Laoganma chili sauce related products have risen slightly since the end of last year.
, The price of a single bottle of chili sauce is about one yuan
.
The merchants all said that the prices of Laoganma chili sauce related products have risen slightly since the end of last year.
, The price of a single bottle of chili sauce is about one yuan
.
Condiment retailers: It was more than 160 yuan per box a year ago, which has risen a little.
After the new year, it will rise by more than ten yuan
.
After the new year, it will rise by more than ten yuan
.
Later, the reporter visited some large supermarkets in Beijing and found that there was no obvious price increase in the Laoganma chili sauce on sale
.
.
Zhong Chen, head of procurement at Hema: So far, we have not received any notice from manufacturers about price increases or price adjustments
.
.
According to data from the Ministry of Agriculture and Rural Affairs, as of last week, the average price of 28 types of vegetables under monitoring had risen slightly, while the wholesale prices of raw materials such as peppers and green onions used in the production of chili sauce were at a high level
.
Experts said that for Laoganma's current round of price increases, rising costs are one of the main factors
.
.
Experts said that for Laoganma's current round of price increases, rising costs are one of the main factors
.
Chinese food industry analyst Zhu Danpeng: Laoganma's price increase is actually in line with the pressure brought by the rising cost of the whole
.
In fact, the overall price of Laoganma is still operating at a low level, and the hot sauce is just needed.
This price increase will definitely have a greater impact on its sales and the loss of consumer groups
.
.
In fact, the overall price of Laoganma is still operating at a low level, and the hot sauce is just needed.
This price increase will definitely have a greater impact on its sales and the loss of consumer groups
.