Meal Replacement: Weight Loss Artifact or IQ Tax?

On Weibo, the topic of “Meal Replacement is a Popularity or IQ Tax” has more than 240 million views and nearly 8,000 discussions.

Net celebrity meal replacement monthly sales 350,000 pieces of praise score nearly full score

The so-called "meal replacement" refers to a food that replaces part or all of the meal

How popular is meal replacement? The reporter selected 10 popular meal replacement brands such as Ffit8, Wang Baobao, and WonderLab to analyze the most popular meal replacement products on its Tmall flagship store

How about the product sales? The reporter selects the product with the most real-time sales in each brand's official flagship store for analysis (data collection time is November 11, prices and sales are also subject to data on that day)

It is worth mentioning that, with such high sales, Internet celebrity meal replacement products are not cheap

"Meal replacement weight loss" is controversial, 61% of users give up within a month

The hot sales of meal replacement foods reflect the booming meal replacement market.

Although the market for meal replacements seems to be broad, according to a survey report by Dr.

In fact, although the meal replacement products selected by the above-mentioned reporters have high scores, there is no shortage of slots

Regarding meal replacement, the most controversial issue is "Is the meal replacement weight loss IQ tax?" The reason for this controversy is related to the bombardment of meal replacement carpet->

Does relying on meal replacements to lose weight have any effect? "It's effective at the beginning, but rebound after resuming diet" has become a common experience for many netizens

■Expert opinion

Beware of harming your health by eating meal replacements

Dr.

To say that meal replacement is a "weight loss artifact" is obviously an exaggeration by the business

In accordance with the dietary guidelines of the Chinese Nutrition Society, based on the needs of nutrition, the carbohydrate intake of common people should be 55%-65%, while the meal replacement carbohydrate ratio on the market is usually around 20%.

"The main source of energy for the human body is carbohydrates.