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China Paint Network
News: May Day is approaching,
paint
and other home industry a new round of promotional war is about to start, and now the promotion of enterprises gradually weak, whether in products or promotional methods are similar problems, in such a fierce market competition, if you want to kill in the promotion war "re-surrounding",
paint enterprises
also need to continuously improve product quality and service, effective management dealers.
sales of paint products are in trouble, and sellers are in a dilemma. Looking at a number of
brand of
, consumers are few and far between. In contrast, the seller is busy a lot, different brands "in and out" constantly, in the transaction volume can not guarantee the market pressure, can not adhere to the brand finally choose to leave, at the same time, the new brand business counter-current into the paint market test water. A brand business out of which the original committee: the current market sales situation is not optimistic, no strength is difficult to survive.
a paint brand head said: "Paint production costs include plant rent, workers' wages and raw materials; And the cost pressure of dealers mostly comes from the store rent, sales staff wages and operating expenses, if there is a link cost increase, it will lead to the increase in channel costs. And the current market conditions are that costs are calculated by overlay value, so it is imperative that paint prices rise. "But it is clear that the way costs are absorbed by price increases is not acceptable to consumers, so the market will shrink and profits will become weaker accordingly."
no matter how the peripheral market and policy environment change, it turns out that: just need, always exist. In the same period last year has been "edwined" paint market, in the "May Day" three-day holiday period, ushered in a sales market as a whole against the trend "rebound". A number of mainstream market promotions on-site popularity, more brand merchants on May 1st set the first half of this year's single-day sales record. The strong market performance surprised the industry.
no matter how strict the operating environment, there are always enterprises thriving, no matter how relaxed the operating environment, there are always enterprises closed down. Industry has the development law of the industry, paint enterprises need to recognize and comb their own advantages, re-dressing to start, in order to embrace a better tomorrow.