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China Paint network
: to ask what is the hottest Internet chat tool, the answer is not WeChat. WeChat with the spread of the popularity of smartphones, suddenly occupied the dominant position in China's smartphone software market, and a new internet marketing method WeChat marketing also emerged, and become the "favorite" of major enterprises.
WeChat marketing is the greatest benefit of all-round publicity, it broke the geographical, gender, occupation and other restrictions, more convenient, faster, anytime, anywhere to be able to deliver information to consumers' mobile phones. The emergence of WeChat marketing by a lot of
coating enterprises
favored, many
paint
enterprises opened WeChat public number, trying to use WeChat for their own product publicity, but most enterprises have not achieved the desired results, then how to use WeChat to promote their products?
1. Send someone to manage WeChat
paint enterprises can send someone to manage WeChat, usually use mobile WeChat "shake a shake" and "nearby people" to explore potential customers, share some product information for product promotion, of course, you must promote the information must be authentic, so as to establish a certain degree of trust with customers, thereby increasing fan volume, improve fan loyalty.
2. Do more brand activities
paint companies can do more brand activities, such as discounts, promotions and so on, so as to attract customers to visit the store, in addition to the need to constantly update product information, so that your text will not appear too boring, others will naturally be more impressed when they pay attention to you, share some successful marketing cases and related articles on the site, expand the scope of influence.
3. Combined with traditional media to promote
Of course, it is not that WeChat marketing is omni-purpose, the paint industry in order to achieve the ideal promotion effect must also be all-round multi-channel development. Although new media is now popular in all walks of life, but the traditional model of marketing power can not be ignored, the paint industry can combine new media and traditional media, a full range of marketing promotion.
, in the changing market trend of the times, the paint industry must keep up with the pace of the times to keep up with the trend of the times, looking for opportunities for development, in the "busy" to find a breakthrough in the door.