Marketing: main contradiction and main direction of coating industry

Core tip: in the new century, the development of China's coating industry has ushered in a golden decade, and the output has increased nearly 7 times However, in the past two years, the development of the industry has been obviously "stalled" The growth rate of main economic indicators has slowed down, the downstream production and marketing situation is not good, the labor cost of raw materials has increased, and the pressure of structural adjustment has been highlighted Despite the obvious decrease in growth rate, we must face the fact that China's coating industry is still an industry with low added value, hovering at a low profit rate of 5% - 10%, and the proportion of products with high technology content and high added value is not high; the innovation investment and innovation power of enterprises are insufficient Application scope and advantages of roller ceramic coating Recommended introduction: the surface of ceramic rubber plate used for roller ceramic coating is cast into durable rubber plate by hundreds of independent small ceramic pieces Each ceramic piece has raised characteristics Under general conveyor belt pressure, thousands of unique cast bumps can produce positive traction, prevent slipping and extend the service life of conveyor belt roller At the same time, the bottom layer adopts high-quality rubber, which has strong elasticity and can play a good impact resistance role The scope of application of roller ceramic coating is one three six 83857180 (the same as V) 1 Roller coating in extremely harsh working environment 2 The belt joint is not suitable for fixing with iron buckle; 3 It is suitable for leather Home of coatings news: in the new century, the development of China's coating industry ushered in a golden decade, with the output increasing nearly 7 times However, in the past two years, the development of the industry has been obviously "stalled" The growth rate of main economic indicators has slowed down, the downstream production and marketing situation is not good, the labor cost of raw materials has increased, and the pressure of structural adjustment has been highlighted Despite the obvious decrease in the growth rate, we must face the fact that China's coating industry is still an industry with low added value, hovering at the low profit margin level of 5% - 10%, and the proportion of products with high technology content and high added value is not high; The innovation investment and innovation power of enterprises are insufficient, the products are wandering at the low end, the industrial concentration is not high, and the homogenization competition has not been fundamentally solved According to the judgment of the insiders, at present, the adjustment of industrial structure, product upgrading and innovation driven development are the main contradictions and main directions of the coating industry Through the baptism of the international financial crisis and the European debt crisis, the growth of China's paint industry achieved a "soft landing" in 2012 What's more, it took a solid step in transformation and upgrading In 2013, the development of China's coating industry is still in an important period of strategic opportunities, and the clients of the coating industry are showing a positive trend Industrialization, urbanization, informatization and agricultural modernization are accelerated, and emerging industries are rising rapidly, providing a broad stage for the economic growth of the coating industry These favorable factors provide a rare opportunity for the coating industry to get out of the predicament and become stronger The paint industry should fundamentally change the concept of production, marketing, use and consumption, take a new path of differentiation, paint coating integration, subdivision and specialization, and accelerate the transformation to green development, so as to realize the dream of a powerful country in China's paint industry How to open the coatings Dealer Marketing Summit? What are the new ways for the enterprises to play in the "double 11" household e-commerce competition? • is the life of paint dealers forced to persist or to leave? How to build the development and distribution channels for paint agents? China's paint companies and paint agents face many problems How does Master Ali "activate" the art paint market in a short time? Why should paint agents attach importance to the support of manufacturers? • is it really good to open a shop in the community? Will consumers accept it? • the more Gabrielle does, the more she gets angry! Dorothy is still in May Day! This is Nao This Tu enterprise is married to "Yanxing Ganlu"! Is it true? Paint marketing: This is the worst and best time for dealers Paint home focuses on coatings, diatom mud, paint coating, coating technology, news and coating of fire retardant coating, diatom mud, paint coating, coating technology, decoration knowledge and decoration effect map of fire retardant coating,