Marketing: coating enterprises will step into the double channel operation mode

Paint knowledge | precautions for wall paint color selection Recommended introduction: when painting the wall, the owner sometimes has difficulty in choosing what color of the wall paint to paint In fact, there is no ugly color in the wall paint, only the disharmonious color matching The use of wall color contains the knowledge of health Too strong color will stimulate people's perception, make people have a sense of fidgety, affect people's mental health Grasp the basic principles of wall color and paint a colorful space 1、 Wall paint color selection notice 1 Light color is generally used for the top surface Light colors make people feel light, dark colors make people feel heavy Usually, the treatment of rooms is from top to bottom, from shallow to deep For example, the ceiling and walls of rooms are white and Home of coatings news: as a well-known rule in the coating industry, "those who have access to channels have access to the world" is a long-term experience How to develop and maintain their own sales channels is the common problem facing the current coating people In recent years, with the saturation of the first-line and second-line coatings market and the shrinking of market space, sinking into the third-line and fourth-line coatings market has become another way for coatings manufacturers to lay sales channels Paint sales stores, there are direct stores and dealer stores, different stores have advantages and disadvantages Direct stores are easier to control and can convey the wishes from the headquarters to consumers most quickly; distribution and agent recruitment are easier to generate a large-scale brand momentum of joint operation at a low cost Therefore, the coating market of the third and fourth line is generally run by agents and dealers From the perspective of business model, Direct stores and dealer stores are parallel, which is also a comprehensive development method In addition, coating sales are divided into offline sales and online sales Offline sales can face consumers directly and obtain first-line information, but after all, the scope of contact with consumers is limited Online sales has the advantages of low cost, high efficiency and less restrictions The combination of the two will certainly inject a stream of living water into the paint market Whether it is the choice of the type of paint sales outlets, or the online and offline sales of paint, the implementation of two-line channel operation, it can be said that the trend of the future development of paint business can bring different surprises to paint manufacturers and end consumers Key words: paint factory paint marketing paint marketing new strategy: experience marketing paint industry positive energy and negative energy similar information How to make your new home more "colorful"? How to get free gifts on Christmas Eve? Select materials and recruit smart ones Netizens report that the pollution discharge and environmental protection department of the paint factory will order it to stop production and move after verification Cooperate with customers to benefit the hometown The deposit tank leakage and environmental protection department of the paint factory will order it to stop production and move Imperial paint - late gifts How much to order and how much to send! Royal lacquer year-end presents! Royal paint: no hard business for you to do When you look back, Royal paint focuses on coating, diatom mud, paint coating, coating technology, news and coating of fireproof coating, diatom mud, paint coating, coating technology, decoration knowledge and decoration effect map of fireproof coating,