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The São Paulo Page reported that Euromonitor said that Brazil’s ice cream sales have shrunk by 9.
3% in 2020 and are expected to decrease by another 0.
6% this year
.
This year's total consumption is expected to be around 437 million liters
.
3% in 2020 and are expected to decrease by another 0.
6% this year
.
This year's total consumption is expected to be around 437 million liters
.
Sales of other sweets increased during the same period
.
Sales of chocolate increased by 2.
6% last year and are expected to increase by 0.
4% in 2021, while sales of sweet biscuits have increased by more than 3% in the past two years
.
.
Sales of chocolate increased by 2.
6% last year and are expected to increase by 0.
4% in 2021, while sales of sweet biscuits have increased by more than 3% in the past two years
.
Euromonitor analyst Gregory Ribeiro explained that ice cream sales are more dependent on impulsive consumption
.
When customers are on the street, traveling or in a restaurant, they even consume ice cream
.
.
When customers are on the street, traveling or in a restaurant, they even consume ice cream
.
Analysts also said that ice cream sales had already shown signs of weakness before the epidemic
.
However, on the other hand, the new crown epidemic has promoted innovations such as takeaway packaging, which can reduce the seasonal restrictions of products, so you can expect a rebound in ice cream sales
.
.
However, on the other hand, the new crown epidemic has promoted innovations such as takeaway packaging, which can reduce the seasonal restrictions of products, so you can expect a rebound in ice cream sales
.
