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The health awareness of the whole people has increased significantly, the proportion of people's health consumption has risen, and the general health industry has ushered in rapid development
.
At the end of last year, Ipsen China announced a strategic cooperation with Kangmax, a health food brand under the Kanglong Group of the United States, in related channels to formally enter the field of general health
In April this year, the Kangmax series of health care products officially entered the Neptune Star chain pharmacy, continuing to create new consumer awareness of family nutrition and health
.
During the Mother’s Day, the live broadcast of Commax products with the theme of "Healthy Choice, Powerful Mom" came to a successful conclusion.
Under the guidance of the "Healthy China 2030" goal construction, the health awareness of Chinese consumers will continue to increase, and the demand for healthy consumption will be further released
.
The new crown epidemic has prompted a rapid awakening of national health awareness.
Chen Jialin, General Manager of Ipsen China, said: “Ipsen has always been the core of its strategic development and innovation driving force to meet the needs of consumers.
This is a crucial step
.
In the future, Ipsen China will also bring more high-quality health and nutrition products to Chinese consumers, provide consumers with more professional products and services, and continue to meet the new needs of Chinese families for nutrition and health
