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Industry | Under the impact of the epidemic, why do some companies fail, but some companies can fight back?

 Last Update: 2021-04-30
 Source: Internet
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According to the latest statistics from the National Bureau of Statistics on March 27, the total profits of industrial enterprises above designated size nationwide from January to February were 41.

75em; text-indent: 2em;">(The picture comes from the National Bureau of Statistics)

(The picture comes from the National Bureau of Statistics)

75em; text-indent: 2em;">It is undeniable that the outbreak of the new coronavirus in early 2020 has brought a certain impact to my country's economic and social development.

At present, the world epidemic is in a period of large-scale outbreaks.

75em; text-indent: 2em;">Although the overall economic situation at home and abroad is unsatisfactory, the national economy in January and February can still be said to have withstood the impact of the new crown pneumonia epidemic.

After entering March, under the action of various policies and measures, the national economy "stopped the loss in time"; while preventing and controlling the epidemic, the resumption of work and production of enterprises is also accelerating, the order of production and life is gradually restored, and the basic people's livelihood is effectively guaranteed.

75em; text-indent: 2em;">It is undeniable that the outbreak of the new coronavirus in early 2020 has brought a certain impact to my country's economic and social development.

At present, the world epidemic is in a period of large-scale outbreaks.
Many professional organizations predict that the European, American and global economies will enter a recession in 2020, and there is a possibility of a Great Depression.

It is undeniable that the outbreak of the new coronavirus in early 2020 has brought a certain impact to my country's economic and social development.

Although the overall economic situation at home and abroad is unsatisfactory, the national economy in January and February can still be said to have withstood the impact of the new crown pneumonia epidemic.

75em; text-indent: 2em;">Why is there still a turning point in the development of catering when it is closed?

75em; text-indent: 2em;">

75em; text-indent: 2em;">Why is there still a turning point in the development of catering when it is closed?

Why is there still a turning point in the development of catering when it is closed? Why is there still a turning point in the development of catering when it is closed?

75em; text-indent: 2em;">After the outbreak of the epidemic, industries such as catering, tourism, and entertainment were restricted and unable to develop normally.

There was a lot of news about the tertiary industry that would suffer heavy losses.
However, some scholars have previously stated that these industries will slow down their growth in the short term, but as long as they stay in place, they will usher in new growth in demand rebound after this period of time.

75em; text-indent: 2em;">Take the catering industry as an example.

During the January-February epidemic, more than 80% of restaurants were closed and more than 80% restaurants closed.
The loss of the catering industry exceeded 500 billion in the 7 days of the Spring Festival.
It can be said that every company is facing huge challenges.

75em; text-indent: 2em;">Although consumers cannot go out during the epidemic, their needs for food, drink, clothing, shelter, and transportation are still there.

75em; text-indent: 2em;">Demand is the first source of power for market operations.

During the epidemic, stores and logistics are limited.

75em; text-indent: 2em;">Business leaders under the background of the new era are naturally the first sprinters to move forward.
For example, Haidilao, which is ranked among the top 500 private enterprises in China, closed business for 20 days from January 26 to February 15 and lost more than 1 billion yuan.
But at the same time, Haidilao quickly used Taobao live broadcast, food delivery, fresh food distribution and other businesses to exert online power to fight the epidemic.

75em; text-indent: 2em;">After the outbreak of the epidemic, industries such as catering, tourism, and entertainment were restricted and unable to develop normally.
There was a lot of news about the tertiary industry that would suffer heavy losses.
However, some scholars have previously stated that these industries will slow down their growth in the short term, but as long as they stay in place, they will usher in new growth in demand rebound after this period of time.

After the outbreak of the epidemic, industries such as catering, tourism, and entertainment were restricted and unable to develop normally.
There was a lot of news about the tertiary industry that would suffer heavy losses.
However, some scholars have previously stated that these industries will slow down their growth in the short term, but as long as they stay in place, they will usher in new growth in demand rebound after this period of time.

75em; text-indent: 2em;">Take the catering industry as an example.
During the January-February epidemic, more than 80% of restaurants were closed and more than 80% restaurants closed.
The loss of the catering industry exceeded 500 billion in the 7 days of the Spring Festival.
It can be said that every company is facing huge challenges.

Take the catering industry as an example.
During the January-February epidemic, more than 80% of restaurants were closed and more than 80% restaurants closed.
The loss of the catering industry exceeded 500 billion in the 7 days of the Spring Festival.
It can be said that every company is facing huge challenges.

75em; text-indent: 2em;">Although consumers cannot go out during the epidemic, their needs for food, drink, clothing, shelter, and transportation are still there.

Although consumers cannot go out during the epidemic, their needs for food, drink, clothing, shelter, and transportation are still there.

75em; text-indent: 2em;">Demand is the first source of power for market operations.
During the epidemic, stores and logistics are limited.
For companies that want to develop, they need to break through traditional marketing ideas and channels during this period to achieve successful docking with demand markets.
.
To put it bluntly, this is a challenge, but as long as the challenge is successful, you will be the first "crab-eater".

Demand is the first source of power for market operations.
During the epidemic, stores and logistics are limited.
For companies that want to develop, they need to break through traditional marketing ideas and channels during this period to achieve successful docking with demand markets.
.
To put it bluntly, this is a challenge, but as long as the challenge is successful, you will be the first "crab-eater".

Business leaders under the background of the new era are naturally the first sprinters to move forward.
For example, Haidilao, which is ranked among the top 500 private enterprises in China, closed business for 20 days from January 26 to February 15 and lost more than 1 billion yuan.
But at the same time, Haidilao quickly used Taobao live broadcast, food delivery, fresh food distribution and other businesses to exert online power to fight the epidemic.

75em; text-indent: 2em; text-align: center;">

75em; text-indent: 2em;">Another example is Best Shop, which uses omni-channel marketing to reduce the impact of the epidemic.
Due to the epidemic this year, consumers generally choose to place orders through Internet platforms.
Online orders in some stores have accounted for 80% of the total orders.
In previous years, the average ratio was around 15%.
On February 24, Liangpin Shop became the first remote video company listed on the Shanghai Stock Exchange, a 44% increase on the first day.

Another example is Best Shop, which uses omni-channel marketing to reduce the impact of the epidemic.
Due to the epidemic this year, consumers generally choose to place orders through Internet platforms.
Online orders in some stores have accounted for 80% of the total orders.
In previous years, the average ratio was around 15%.
On February 24, Liangpin Shop became the first remote video company listed on the Shanghai Stock Exchange, a 44% increase on the first day.

75em; text-indent: 2em;">In addition, there are "Red Dragonfly, a clothing brand that moves stores to the Internet and to the community", "Lin Qingxuan, a beauty brand that doubles its performance by live broadcast", and "Museum that travels online".
.
.
It can be said, Companies in different industries are saving themselves through different innovative methods, and these all provide a good thinking direction for the rescue of the domestic economy under the impact of the epidemic in early 2020.

In addition, there are "Red Dragonfly, a clothing brand that moves stores to the Internet and to the community", "Lin Qingxuan, a beauty brand that doubles its performance by live broadcast", and "Museum that travels online".
.
.
It can be said, Companies in different industries are saving themselves through different innovative methods, and these all provide a good thinking direction for the rescue of the domestic economy under the impact of the epidemic in early 2020.

75em; text-indent: 2em;">New economy and new kinetic energy show great momentum

The new economy and new kinetic energy show a good momentum.
The new economy and new kinetic energy show a good momentum.

75em; text-indent: 2em; text-align: center;">

75em; text-indent: 2em;">

75em; text-indent: 2em;">"The epidemic has not hurt the'bones and bones', and the economic and social operation order has been restored quickly.
" said Sheng Laiyun, deputy director of the National Bureau of Statistics.

"The epidemic has not hurt the'bones and bones', and the economic and social operation order has been restored quickly.
" said Sheng Laiyun, deputy director of the National Bureau of Statistics.

75em; text-indent: 2em;">According to Sheng Laiyun's latest interpretation of the economic situation during the January-February epidemic, he believes that the impact of the epidemic is short-term and overall controllable, and the impact of the epidemic will not change the fundamentals of the long-term economic growth.
"The new economy and new kinetic energy are growing rapidly, and the pace of transformation and upgrading is continuous.
" Although the epidemic has caused a great impact on traditional consumption and industries, it also contains huge potential and opportunities under pressure.
The explosive growth of online consumption and smart economy has hedged some of the negative effects and opened up new space for high-quality economic development.

According to Sheng Laiyun's latest interpretation of the economic situation during the January-February epidemic, he believes that the impact of the epidemic is short-term and overall controllable, and the impact of the epidemic will not change the fundamentals of the long-term economic growth.
"The new economy and new kinetic energy are growing rapidly, and the pace of transformation and upgrading is continuous.
" Although the epidemic has caused a great impact on traditional consumption and industries, it also contains huge potential and opportunities under pressure.
The explosive growth of online consumption and smart economy has hedged some of the negative effects and opened up new space for high-quality economic development.

75em; text-indent: 2em;">From the data point of view, from January to February, the national online retail sales of physical goods was 1,123.
3 billion yuan, a year-on-year increase of 3%; the express delivery business volume completed 2.
77 billion pieces in February, a year-on-year increase of 0.
2%.
Some products have grown against the trend, and new models and services such as fresh food e-commerce, telemedicine, online education, and online office are rapidly expanding.

From the data point of view, from January to February, the national online retail sales of physical goods was 1,123.
3 billion yuan, a year-on-year increase of 3%; the express delivery business volume completed 2.
77 billion pieces in February, a year-on-year increase of 0.
2%.
Some products have grown against the trend, and new models and services such as fresh food e-commerce, telemedicine, online education, and online office are rapidly expanding.

75em; text-indent: 2em;">In addition, from January to February, the production index of information transmission, software and information technology services increased by 3.
8%; the output of smart watches, smart bracelets, and semiconductor discrete devices increased by 119.
7%, 45.
1% and 31.
4% year-on-year respectively.
Big data, cloud computing, smart manufacturing, and the digital economy show strong potential and good development momentum.

In addition, from January to February, the production index of information transmission, software and information technology services increased by 3.
8%; the output of smart watches, smart bracelets, and semiconductor discrete devices increased by 119.
7%, 45.
1% and 31.
4% year-on-year respectively.
Big data, cloud computing, smart manufacturing, and the digital economy show strong potential and good development momentum.

75em; text-indent: 2em;">(The excerpt comes from the latest interpretation of "Sheng Laiyun: The impact of the epidemic will not change the long-term trend of China's economy" on March 23 by the National Bureau of Statistics)

(The excerpt comes from the latest interpretation of "Sheng Laiyun: The impact of the epidemic will not change the long-term trend of China's economy" on March 23 by the National Bureau of Statistics)

75em; text-indent: 2em;">The epidemic trapped people, but could not trap developmental thinking

The epidemic traps people, but it can’t trap development thinking.
Epidemic traps people, but it can’t trap development thinking.
As mentioned above, people cannot go out during the epidemic, but the need for food, drink, clothing, shelter, and transportation is still there; shopping malls or stores cannot be normal For business operations, order transactions can be realized online and remotely; similarly, employees cannot return to work normally, and companies can also change traditional thinking and management models through online home office, online learning, and video conferencing, and empower employees and partners to update Skills to better respond to future development and changes.
In fact, these innovative models are not the first time that the epidemic has appeared, but they are also used by more industries based on this special period.
All walks of life are accelerating the pace of online and digital development, which also shows the status quo of demand for the digital economy to show a good momentum of development.
There are also data showing that companies that have done a good job in digital intelligence (online + digital) transformation and upgrading have stronger immunity and faster recovery from the impact of the epidemic.
However, digital transformation does not mean that it can be achieved by turning.
In the past of the digital economy, there have been cases in which companies failed to transform due to factors such as missing the opportunity for transformation, conservative thinking and despising others, and staying in the past model and refusing to let go.
So, for enterprises, what are the conditions for digital transformation? In the post-epidemic & post-epidemic era, what measures do companies need to take? How to achieve the combination of short-term response + medium- and long-term layout under the epidemic crisis? On April 1, we will give you a comprehensive answer! On April 1, we will give you a comprehensive answer!

75em; text-indent: 2em; text-align: center;">

75em; text-indent: 2em; text-align: center;">Lecture Introduction

75em; text-indent: 2em; text-align: center;">

75em; text-indent: 2em; text-align: center;">Lecture Introduction

75em; text-indent: 2em; text-align: center;">

75em; text-indent: 2em; text-align: center;">Lecture Introduction

75em; text-indent: 2em; text-align: center;">

75em; text-indent: 2em; text-align: center;">Lecture Introduction

Lecture Introduction Lecture Introduction

75em; text-indent: 2em;">main lecturer

75em; text-indent: 2em;">Zhang Xiangyun: Practical Internet expert; Red-Eyed Rabbit & Ai Tubang-Deputy General Manager of Digital Marketing Division; With many years of Internet marketing and operation experience, he has provided overall Internet solutions for thousands of companies.

75em; text-indent: 2em;">Lecture topic

75em; text-indent: 2em;">Digital transformation of traditional enterprise reform

75em; text-indent: 2em;">Lecture time

75em; text-indent: 2em;">Registration time: from now until 10:00 on April 1st

75em; text-indent: 2em;">Study time: April 1st at 10:00

75em; text-indent: 2em;">Lecturer online lecture + interactive Q&A

75em; text-indent: 2em;">After the lecture, the editor will publish the online lecture PPT in the WeChat group.

75em; text-indent: 2em;">main lecturer

75em; text-indent: 2em;">Lecture topic

75em; text-indent: 2em;">Digital transformation of traditional enterprise reform

75em; text-indent: 2em;">Lecture time

75em; text-indent: 2em;">Registration time: from now until 10:00 on April 1st

75em; text-indent: 2em;">Study time: April 1st at 10:00

75em; text-indent: 2em;">Lecturer online lecture + interactive Q&A

75em; text-indent: 2em;">After the lecture, the editor will publish the online lecture PPT in the WeChat group.

75em; text-indent: 2em;">main lecturer

Lecture teacherLecture teacher

Zhang Xiangyun: Practical Internet expert; Red-Eyed Rabbit & Ai Tubang-Deputy General Manager of Digital Marketing Division; With many years of Internet marketing and operation experience, he has provided overall Internet solutions for thousands of companies.

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