Industry | Three-day transaction over 10 billion land market slowly recovers

Affected by the epidemic, many provinces and cities announced the suspension of various public resource trading activities, including land transfers, and the recovery time is uncertain.
According to Crane Research’s statistical analysis, among the 40 cities under its key monitoring, as of now, provincial capitals such as Nanchang, Changsha, Hefei, Nanjing, Suzhou, Xiamen, and high-energy second-tier cities have indirectly announced the suspension of land auctions at the end of January and early February.
Among them, Changsha and Xiamen are relatively strict, and both online and offline transactions are clearly suspended.
However, some cities, such as Guangzhou and Chongqing, only announced the suspension of on-site transactions, and online transactions can still proceed normally.
At the same time, although some cities have not issued a document to suspend the overall land transfer, recently the land planned to enter the market has been postponed or postponed.
For example, Beijing issued an announcement on January 30 to adjust the three state-owned construction land use rights in Haidian District and Changping District.
For the listing time, the deadline for bidding applications will be postponed to 15:00 on February 13, and the deadline for listing bidding will be adjusted to 15:00 on February 14, 2020.
This allows the land market at the beginning of this year to continue the low trend at the end of last year.
In fact, as early as 2019, the area of ​​land purchased by real estate companies has entered the downward channel first.
Especially in the second half of the year, affected by the rapid tightening of money and the changes in land transfer conditions, more and more land is transacted at the reserve price, such as 11, In December, more than 60% of the land was sold at the reserve price.
In the last four months of 2019, the land premium rate was below 10%, returning to a historical low.
At the same time, the phenomenon of land unsold also intensified significantly in the second half of the year.
In the second half of the year, the rate of unsold auctions was basically above 12%.
However, the land market has not been completely frozen due to the epidemic.
In the face of high-quality land, real estate companies are still very active.
According to Le Jucai's incomplete statistics, there has been a wave of warming up in the past three days, and at least seven real estate companies have acquired land individually or in a consortium, involving an amount of about 13 billion yuan.
On February 11, Beijing ushered in the first soil auction of the Year of the Rat.
In order to effectively prevent and control the epidemic during the land auction, Beijing timely released new regulations for the epidemic prevention of the soil auction market.
The personnel involved must be quarantined in Beijing for 14 days and enter the market.
Various measures such as body temperature and limit on the number of participants to enter the venue.
Specifically, the residential area in front of Yizhuang Xincheng Station, Taihu Town, Tongzhou received a lot of attention.
Seven companies competed.
The China Resources+CCCC consortium won after 40 rounds of bidding, with a transaction amount of 4.
67 billion yuan and a premium rate of 22.
89%.
The plot of Caiyu Town in Daxing attracted four companies to enter the market, and was acquired by Jingneng at a premium of 360 million yuan and a 25% premium.
Shijingshan’s Xihuangcun homestead was the first one to sign up for the auction, and it was sold at a reserve price of 2.
975 billion.
The three plots received a total of 8.
005 billion.
On February 12, according to the information disclosure of Taiyuan City Planning and Natural Resources Bureau, Taiyuan Yuanda Real Estate Co.
, Ltd.
successfully acquired a commercial and residential land located in Kouzhuang South Street, Xiaodian District, with a land area of ​​32,400 square meters for 443 million yuan.
.
On the same day, Shaoxing, Zhejiang, sold 3 homes in Chengnan New District, Shengzhou City, involving a total sale area of ​​112,900 square meters and a total construction area of ​​296,700 square meters.
The China Railway Construction Consortium finally picked up 3 plots at a reserve price.
The total transaction price was 755 million yuan.
On February 13, two plots of commercial and residential land in Zhengzhou were sold in a centralized manner, with a total land area of ​​49,600 square meters, a total starting price of 933 million yuan, and a total transaction price of 978 million yuan.
In the end, both plots were won by CCCC Real Estate.
On the same day, Qingdao Longze Huizhi Real Estate Co.
, Ltd.
, a subsidiary of Longfor, won three plots of land in Jimo District, Qingdao with a total reserve price of 288 million yuan, of which one was residential land and two were commercial land.
In addition, Wenzhou Haosheng Enterprise Management Co.
, Ltd.
, a wholly-owned subsidiary of DXN Real Estate, won a homestead in Wenzhou, Zhejiang at a price of RMB 2.
527 billion, with a premium rate of approximately 32.
79%.
It is worth noting that from 15:23 on February 10, the land has received a total of 455 online quotations.
According to the research and analysis of Crane, despite the impact of the epidemic, there is always a need for real estate companies to accommodate storage.
On the one hand, it is the need for corporate strategy to survive.
On the other hand, the earlier land acquisition in the first half of the year, the sooner it will be converted into sales within the year.
For the potential rebounding market in some cities after the end of the epidemic, it may fill the sales "vacancy" in the first quarter to a certain extent.
If the epidemic is effectively controlled as soon as possible, the land market may usher in a small climax due to centralized sales in the second quarter.
However, after the war "epidemic", real estate companies also need to repair the period, so it is difficult to show "brilliance.
"