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China Coatings Network
News: the Internet to the
coatings
industry has brought e-commerce, coatings e-commerce is gathering forces within the industry, waiting for the outbreak of the day, market competition has entered a new stage, "young battlefield" waiting for
coatings enterprises
of the "killing." In such a fierce market competition, coating enterprises should calmly analyze the status quo, keep up with the needs of the paint market.
, paint companies test hydropower companies, the more critical factor is the expansion of network consumer groups. A large wave of young consumers in pursuit of personality fashion, to save time and effort on the network consumption mode is very enthusiastic, online shopping has become the main choice of consumption. All along, the young people are the main body of the consumer market, seize the young consumer demand, seize the consumer market. The paint industry to develop e-commerce channels before and after, it is precisely because of this.
groups as just need a group, is China's paint market real master, occupying the paint consumer market's main components. Young consumers are now buying a house, decoration of the main force, paint enterprises to meet the needs of young people is really not harmful, the main young market will become a number of paint enterprises in the future development of an important strategy.
relative to young people, the majority of middle-income people in our country have families, because of the influence of national culture, once a family will put more experience into the family, and personal enjoyment is insignificant. Secondly, middle-year-old people after the need for paint decoration is not prominent, by the traditional thinking, middle-year-old people are not keen on the existence of things to re-reform.
addition, in China's existing family atmosphere, parents always put their children's needs first, and even to meet their children's needs and give up their pursuits. In view of the special situation of China's market, paint enterprises should calmly analyze the status quo, grasp the proportion of young market and middle-aged and elderly market.
, coating enterprises can only keep up with market demand in order to gain an advantage in the market competition, in order to get out of a suitable for China's paint industry characteristics of the road.