Hope the second general manager meeting of the group will be held this year (6.20)
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Last Update: 2003-03-12
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Source: Internet
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Author: User
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OA show ('918 '); the group general manager's meeting was held again in Beijing on April 20 More than 200 general managers, financial and sales managers of all companies attended the meeting, and pan competitiveness became the topic of discussion After the general manager's meeting held in Beijing on March 20 this year, all companies quickly implemented the spirit of "sales operation year", and the market sales rose rapidly, but at the same time, disordered competition and other adverse tendencies appeared To this end, in order to give more people a chance to express their views and clarify their ideas, the forum was adopted at this meeting The chairman of the board put forward the idea of Pan competitiveness when presiding over the meeting He believes that enterprises participating in market competition cannot rely on the promotion of a single aspect The competitive elements are comprehensive, and all resources and forces inside and outside the group or the company should be mobilized to participate in the competition From the perspective of companies, we should take the overall advantages of the group as the support, integrate the goodwill, scale, brand, social influence, service, quality, price and other comprehensive elements to participate in the competition, rather than blindly low price and mutual customer acquisition to improve market share Only in this way can the competition be broad, effective and powerful, and advantageous The atmosphere of the meeting was warm 26 general managers and more than 0 financial and sales managers came to the stage to receive questions and introduce their experiences Through questioning, answering and arguing, we have deepened our understanding of the profound meaning of "sales operation year"; we have been alert to the disordered low price competition; we have a clear understanding of how to attach importance to the adjustment of the relationship between production, supply and marketing, between people and property, and how to correctly handle the relationship between sales volume and benefit, between domestic market and foreign market However, some general managers are introducing their own city The marketing strategy is still conservative This meeting is lively in form, and the way of two-way communication is conducive to emancipating the mind and increasing communication and understanding The ministers attending the headquarters answered questions at the meeting DDE (author:)
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