Go ahead!

Original title: Go first! Extract nutrition and health business opportunities from national economic data

Driven by the dual factors of technological innovation and increased investment, the market format will accelerate to rapid digestion and specialization.

#2020 National Economic Data#

On February 28, the National Bureau of Statistics issued the "Statistical Communiqué on National Economic and Social Development 2020" (hereinafter referred to as the "Communiqué").

From the perspective of residents' income and consumption,

• The annual per capita disposable income of residents nationwide was 32,189 yuan, an increase of 4.
  
  

  In the composition of consumption expenditure, food, tobacco and alcohol accounted for 30.

  
  In the composition of consumption expenditure, food, tobacco and alcohol accounted for 30.
  
  According to the "Communiqué" :

  In addition, the "Communiqué" shows that in the annual retail sales of commodities above the designated size, food and beverages, cosmetics, and medicines are all at a relatively high level of growth.

  
  In addition, the "Communiqué" shows that in the annual retail sales of commodities above the designated size, food and beverages, cosmetics, and medicines are all at a relatively high level of growth.
  
  The "Communiqué" shows: The "Communiqué" shows:

  In 2020, among the annual retail sales of units above designated size, the five categories with higher growth are:

  In 2020, among the annual retail sales of units above designated size, the five categories with higher growth are:
  • The beverage category increased by 14.
    
    It is not difficult to see that food, beverages, cosmetics and even pharmaceuticals are still the track with higher consumption growth~

    According to a survey conducted by the National Information Center of the "Xiaokang" magazine in 2020:

    According to a survey conducted by the National Information Center of the "Xiaokang" magazine in 2020:

    • The "2020 China Life Well-off Index" survey shows that 84.

      
      

    • Living habits have always been an important factor affecting people's physical and mental health.

      
      

    • People's desire for health continues to rise, and the consumption of health products has also been included in the consumption list of more people.

      
      

  • The "2020 China Life Well-off Index" survey shows that 84.

    
    

  The "2020 China Life Well-off Index" survey shows that 84.

  
  The "2020 China Life Well-off Index" survey shows that 84.
  
  

  Living habits have always been an important factor affecting people's physical and mental health.

  
  Living habits have always been an important factor affecting people's physical and mental health.
  91.
  4% of the respondents said that they would change their previous bad habits and lifestyles due to the impact of the epidemic.
  91.
  4% of the respondents said that they would change their previous bad habits and lifestyles due to the impact of the epidemic.
  91.
  4% of the respondents said that they would change their previous bad habits and lifestyles due to the impact of the epidemic.
  

  • People's desire for health continues to rise, and the consumption of health products has also been included in the consumption list of more people.
    Regarding health care products, the "2020 China Life Well-off Index" survey shows that 27.
    1% of respondents will buy it for themselves, 21.
    7% of respondents will buy it for their parents or other elders, and 45.
    6% of respondents will buy it for their parents or elders.
    I buy it and I buy it for myself.
    Only 5.
    6% of respondents clearly stated that they would not buy health care products, a decrease of 31.
    5 percentage points from the previous year.
    

  People's desire for health continues to rise, and the consumption of health products has also been included in the consumption list of more people.
  Regarding health care products, the "2020 China Life Well-off Index" survey shows that 27.
  1% of respondents will buy it for themselves, 21.
  7% of respondents will buy it for their parents or other elders, and 45.
  6% of respondents will buy it for their parents or elders.
  I buy it and I buy it for myself.
  Only 5.
  6% of respondents clearly stated that they would not buy health care products, a decrease of 31.
  5 percentage points from the previous year.
  

  People's desire for health continues to rise, and the consumption of health products has also been included in the consumption list of more people.
  Regarding health care products, the "2020 China Life Well-off Index" survey shows that 27.
  1% of respondents will buy it for themselves, 21.
  7% of respondents will buy it for their parents or other elders, and 45.
  6% of respondents will buy it for their parents or elders.
  I buy it and I buy it for myself.
  Only 5.
  6% of respondents clearly stated that they would not buy health care products, a decrease of 31.
  5 percentage points from the previous year.
  Only 5.
  6% of respondents clearly stated that they would not buy health care products, a decrease of 31.
  5 percentage points from the previous year.
  Only 5.
  6% of respondents clearly stated that they would not buy health care products, a decrease of 31.
  5 percentage points from the previous year.
  

  The data allows us to see the changes in consumers' thinking and actions.
  With the rise of health concepts, the upgrading of the consumer market and the aging of the population, China's nutrition and health market has great growth potential.
  

  The data allows us to see the changes in consumers' thinking and actions.
  With the rise of health concepts, the upgrading of the consumer market and the aging of the population, China's nutrition and health market has great growth potential.
  

  #Nutritional health industry's wind mouth#

  ## # Nutritional health industry's wind #

  Through insights and strategic research on the nutrition and health market, Shuzheng Kangxun believes that the current Chinese nutrition and health market has entered a new stage of development and formed a new trend.
  And this trend is that between ordinary foods and traditional health products, a very active fast-digesting health food market has emerged.
  

  Through insights and strategic research on the nutrition and health market, Shuzheng Kangxun believes that the current Chinese nutrition and health market has entered a new stage of development and formed a new trend.
  And this trend is that between ordinary foods and traditional health products, a very active fast-digesting health food market has emerged.
  

  This market is formed by the convergence of two forces:

  This market is formed by the convergence of two forces:
  • Food functionalization is mainly promoted by traditional food companies (such as Nestlé) and Internet celebrity brands (such as Yuanqi Forest);
  • The rapid sales of health products are being promoted by traditional health products companies (such as Amway, By-Health).
    
  • Food functionalization is mainly promoted by traditional food companies (such as Nestlé) and Internet celebrity brands (such as Yuanqi Forest);
  • The rapid sales of health products are being promoted by traditional health products companies (such as Amway, By-Health).
    

  To break out of the siege and have a deep understanding of new market trends, companies must first understand the market attributes of nutritional and health food products!

  To break out of the siege and have a deep understanding of new market trends, companies must first understand the market attributes of nutritional and health food products!

  Shu Zhengkangxun believes that the attributes of nutritional health foods are "specialized consumer products", that is, they must have a wonderful sense of experience to maintain long-term consumption; they must also have scientific connotations in order to have a "health premium" that consumers can accept.
  .
  

  Shu Zhengkangxun believes that the attributes of nutritional health foods are "specialized consumer products", that is, they must have a wonderful sense of experience to maintain long-term consumption; they must also have scientific connotations in order to have a "health premium" that consumers can accept.
  .
  Shu Zhengkangxun believes that the attributes of nutritional health foods are "specialized consumer products", that is, they must have a wonderful sense of experience to maintain long-term consumption; they must also have scientific connotations in order to have a "health premium" that consumers can accept.
  .
  In order to have a "health premium" that consumers can accept.
  

  Therefore, if you want to continue to break through in the new era, you must have at least one of the above-mentioned capabilities, and companies that possess both of these capabilities can become strong under the new trend.
  

  Therefore, if you want to continue to break through in the new era, you must have at least one of the above-mentioned capabilities, and companies that possess both of these capabilities can become strong under the new trend.