Explore the legend of Maoyuan Wine: the century-old wind and rain road from small wineries to large wine companies

"After hundreds of years of wind and rain, the cold kiln has finally become famous and fragrant", this sentence condenses the bits and pieces

The former site of the Yujia Yaofang

Adhere to the original intention of making wine, and be undefeated in war

During the Daoguang years, a new wine shop appeared in Moutai Town, named "Yujia Roasting Factory"

However, misfortune came again, the war broke out, the Yujia burned the mill within a hundred miles of a scorched earth, the people's lives are difficult to protect when they are not happy, naturally no one will come to take care of the restaurant, for a time the benevolent winery is closed and fled

The so-called "must see the wine must see the song", Yu Fugui first overcame the grind brought about by the war-torn environment, and insisted on selecting the best in raw materials and production processes, in order to brew this good wine

Fermentation site

The wave of reform is surging and innovation has broken through the dilemma

In 1956, in the face of the wave of public ownership reform, many wineries in Moutai Town faced the dilemma of restructuring and disappeared in the process of redemption

At that time, the moutai town distillery generally had a situation of low productivity of workers after the restructuring, and Mr.

In order to meet the development of the times, but do not give up the pursuit of higher quality koji, and the intention

When the experiment was facing a bottleneck, Mr.

The crisis of the times broke out, and we did not change our ingenuity

Since 1998, with the continuous expansion of the scale of Sancha Distillery, it has been officially restructured into Maoyuan Distillery in Maotai Town, Renhuai City, Guizhou Province, which is the Maoyuan Liquor Industry

In the century-old wine-making road that has experienced ups and downs, Maoyuan wine-making has never forgotten the original intention and ingenuity of the ancestor Mr.

Today's Maoyuan wine industry, from a small winery a hundred years ago, has developed into a large and medium-sized enterprise with fixed assets of more than 200 million yuan, and the awards include the top ten enterprises in Moutai Town, the governing unit of China Quality and Integrity Enterprise Association, and the title of trustworthy enterprise of Chinese consumers