Deep "shuffle period", wardrobe industry faces challenges to upgrade

China Coatings Network
News: Into 2015,
coatings
market reshuffle is coming again, the survival of the fittest speed is also accelerating, and only with innovative capabilities and high-quality products in this volatile market to achieve long-term development. Therefore, in front of the industry shuffle,
coating enterprises
should have the courage to be fearless of wind and rain, and constantly strengthen innovation, strict control of quality.
the pointer to 2015, calm after the hustle and bustle. More and more people in the industry are re-examining the paint industry and re-examining themselves. Paint industry in the past twenty years, experienced the product, price pain, channels, groping suffering, those closed, running, struggling, tangled memories are still in mind. With the safety of production, environmental protection requirements more and more stringent, in 2015 China's paint industry will be deeply shuffle, the survival of the fittest, coatings enterprises will face greater challenges.
china's paint industry in 2015 what will happen? More and more people in the industry began to stop and think, and the exploration of pioneers as early as the second half of 2014 has quietly begun. Improve the production process, improve quality, increase the application of new materials, material matching tend to diversify ... In the paint industry, rich in personality, simple fashion, green environmental protection, functional, cost-effective products emerge endlessly. Therefore, in a chaotic, confused, paint industry is still no shortage of flash points, such as the promotion of intelligent coatings landing, e-commerce model of offline exploration, channel change innovation and change, the choice of capital markets clear, the rational return of marketing publicity, manufacturer relations to face and so on.
We are pleased to see that although some of the "massive", once "eye-catching" enterprises for various reasons have been on the edge of market elimination, but the paint industry's opportunity window has not been closed, it is still a friendly and sincere attitude towards each committed to products, committed to the brand, committed to the market quality enterprises. Opportunities are still there, the market is still there, but if companies want to continue to grow, they must keep up with the rising industry barriers.
In short, we can foresee that the future competition will become more intense, and the industry reshuffle will continue to intensify, but no matter how the market changes, paint companies should create their own "flash point", so as to develop on the road "waves"!