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Global dairy farmers are almost in a weak position in the pricing of raw milk, and the interests of dairy companies and farmers are unevenly distributed.
By analyzing the experience of 4 French dairy companies in the top 20 global dairy companies in protecting dairy farmers and rationally setting raw milk prices, it can provide reference for the development of China's dairy industry
Establishment of Pricing Mechanism for Fresh Milk
Lanteris Lanteris signs milk purchase contracts with dairy farmers in February and March every year, and negotiates the amount and price of milk supplied this year.
Since 2012, Danone has signed Cost Performance Model (CPM) contracts with cooperative dairy farmers in the United States, Europe and Russia
Through the guaranteed fresh milk purchase contract, Sodia Sodia guarantees that the purchase price of fresh milk is higher than the French average price
Sodiac's dairy market is mainly in France, accounting for about 70% of its total.
The milk collection price of Health Natural Health is calculated according to the formula designed by the company's market indicators of dairy products, the market price structure and the production cost of raw milk, and is not based on the subjective wishes of dairy farmers, cooperatives or companies.
Cooperation model between ranches and dairy enterprises
50% of the dairy farmers who supply raw milk to Lanterris have signed an agreement with the cooperative, and the cooperative buys raw milk from the farmer and sells it to Lanterris.
In addition, 50% of dairy farmers directly signed an agreement with Lanterice.
In order to avoid being affected by fluctuations in the global dairy market, Danone's subsidiaries around the world cooperate with local cooperatives or ranches to purchase raw milk locally
Sodia Sodia is the largest dairy cooperative in France.
The rancher is the owner of Sodiac and provides the company with raw milk, while Sodiac acts as a cooperative to provide assistance and services to the franchise rancher
75% of the raw milk is supplied by domestic farms in France, and it has signed a milk collection contract with a dairy farmer cooperative, and does not accept raw milk from a single farm
(Source: Holstein Magazine)
"China Food News" (April 19, 2022 Edition 04)
(Editor-in-charge: Yang Xiaojing)