Condiment industry report: The market size will exceed 400 billion yuan in 2021

In recent years, with the rapid development of the catering industry and the birth of new catering formats, the proportion of condiments sold in the catering industry is increasing

Broad prospects for development

Changes in China's population structure and family structure have driven the condiment market from the red ocean of single-flavor seasonings to the blue ocean of compound seasonings, which in turn drives the development of the seasoning industry

According to iiMedia Research, in 2020, the market size of China's condiment industry will reach 395 billion yuan, a year-on-year increase of 15.

From the perspective of market competition, with the continuous expansion of the Chinese condiment market, many excellent enterprises have been born

Huge room for improvement

From the perspective of the development of subdivided industries, the enterprises producing compound seasoning products account for more than 80% of the total number of seasoning enterprises

The industry report pointed out that the economic development of Europe, America, Japan and South Korea started early, and the condiment market has developed more maturely for many years.

The eating habits of Japan, South Korea and China are similar, and China can compare the penetration rate of Japan and South Korea with reference to the penetration rate of Japan and South Korea.

Compound condiments have the characteristics of convenience and stable taste

The industry report believes that the demand for compound condiments caused by the chain trend of B-end catering and the "nuclear familyization" brought about by the shrinking population of C-end families have led to the phenomenon of "uneconomical cooking"

Significant consumption upgrade

Due to the high user awareness and huge scale, the market development space and prospects of the condiment industry in China are very broad

Industry report data shows that in terms of product types, the main seasoning products purchased by the interviewed users are salt, soy sauce, vinegar, sesame oil and cooking wine

In terms of purchasing channels, over 80% of users tend to buy condiments in supermarkets, and 43.

In terms of purchasing factors, more than 60% of users said that they pay attention to price and brand awareness when purchasing condiments, and 59.

Variety of distribution channels

At present, the distribution mode of the condiment industry is mainly based on offline channels.

In addition, affected by the epidemic in 2020, the condiment industry will be affected to a certain extent

The industry report points out that based on the intelligent and automated layout of the production process of condiment enterprises in recent years, the production line capacity of condiment enterprises will continue to rise, and the overall production capacity and product categories of the industry will be further expanded in the future

(Zhou Yan)

 "China Food News" (Version 04, June 3, 2021)

(Editor-in-charge: Zhou Yan)