China's commercial baking equipment industry tends to be segmented, automated and intelligent

Globally, baked goods are loved by consumers because of their deliciousness, convenience and health, and baked goods such as toast, bread and biscuits have become an indispensable part of people's lives, both as daily meals and as tea breaks
.
According to baking experts, benefiting from the continuous growth of the global baked goods market, the global commercial baking equipment market reached $11.
88 billion in 2021, with an average annual compound growth rate of 6.
4%
from 2017 to 2021.
China's commercial baking equipment industry started late, in recent years, with the growth of the baked goods market, the demand for commercial baking equipment by various types of catering enterprises has continued to increase, and the commercial baking equipment industry has maintained rapid development
.

Commercial baking equipment refers to machinery and equipment used to produce bread, cakes and other types of baked goods and related display equipment
.
The downstream customers of commercial baking equipment mainly include bakeries, Chinese pastry shops, supermarket stores, convenience stores, hotels, western restaurants, fast food restaurants, tea and coffee shops and other catering and retail establishments, as well as non-retail places
such as central roasting factories, central kitchens, and food cooking training schools.
According to the different functions of the product, commercial baking equipment can be divided into mixers, hair proofing machines, split rolling machines, shaping machines, dough presses, ovens, slicers, baking display cases, etc
.

Experts pointed out that at present, the favorable factors for the development of China's commercial baking equipment industry mainly include the following aspects: First, the growth
of China's baked goods market.
Consumption upgrades have led to the growth of baked goods consumption, and the consumption scenarios of baked goods have increased, such as pre-meal, afternoon tea, tea breaks, celebrations, etc
.
Bakeries are constantly innovating to meet rapidly changing consumer preferences, and the market size of baked goods is growing
.
However, from the current point of view, there is still a big gap between China's per capita baked goods consumption and European and American countries, and the baked goods market has huge room
for development.

The second is the growth in the number of bakeries
.
Consumers mainly purchase baked goods through various types of offline catering and retail establishments and e-commerce channels
.
Among them, bakeries, Chinese pastry shops, new tea shops, etc.
are the main bakery sales channels, and their sales account for about 60%
of the overall baked goods sales.
It is expected that consumers' enthusiasm for offline consumption will be restored in the next five years, which will further increase the number of offline bakeries
.

The third is the increase in the penetration rate of commercial baking equipment in bakery stores
.
On the one hand, automated and intelligent commercial baking equipment can help bakeries improve production efficiency, and the purchase demand of bakeries for automated and intelligent commercial baking equipment is increasing year by year; On the other hand, in order to meet the purchase needs of consumers, bakery stores have increased the proportion of freshly baked baked goods, further increasing the purchase demand
for commercial baking equipment.

Fourth, the demand for commercial baking equipment in central baking factories is increasing
.
The growth in consumption of packaged baked goods and the increasing demand for semi-finished dough in bakeries have supported the expansion of capacity of central bakeries over the past five years, increasing the purchase demand
for commercial baking equipment.

Fifth, the technology of the commercial baking equipment industry continues to progress
.
At present, the new technologies promoted and applied in commercial baking equipment mainly include nanotechnology, ultrafine crushing technology, cold sterilization technology, extrusion technology, etc
.
More digital, intelligent and automated commercial baking equipment can help bakeries strengthen the quality control management of baked goods, attract consumers and realize the chain and scale of stores
.

Sixth, China's commercial baking equipment has gradually been recognized
in the international market.
With the gradual improvement of China's commercial baking equipment production technology and manufacturing process, the commercial baking equipment produced by Chinese enterprises is more and more recognized by customers in the international market
.
Taking bakery ovens and ovens as an example, the export value of their exports grew at a compound annual rate of nearly 20%
during the period 2017-2021.

After years of development, China's commercial baking equipment industry has formed a relatively complete commercial baking equipment industry chain, some leading enterprises have more mature technology and products, China has also developed into a large country in the production and application of
commercial baking equipment.
But overall, large-scale enterprises are still few, the market is full of a large number of small enterprises and workshop factories, and the number is as high as thousands, and the level of industry development still needs to be improved
.

Experts said that China's commercial baking equipment industry will tend to be segmented, automated and intelligent, and will present four major development trends
in the future.

First, the degree of digitalization and automation of factories has increased
.
With the advancement of science and technology, cutting-edge technologies such as automatic blanking control system, positioning and welding robot, and handling robot have begun to mature, and the development of China's commercial baking equipment industry has ushered in the era of automation and digitalization, and more and more enterprises are actively building fully automatic integrated production lines and implementing digital production
.
Higher automation and digitalization can effectively help commercial bakery equipment manufacturers improve the level of refined management, improve production efficiency, reduce personnel costs, and reduce raw material loss
.

Second, technologies such as the Internet of Things and cloud computing help improve the intelligence of products
.
With the maturity and application of cutting-edge technologies such as the Internet of Things and cloud computing, China's commercial baking equipment is developing
in a more intelligent direction in the future.
At present, some foreign enterprises have launched solutions
in product intelligence.

Third, the product is developing
in the direction of energy conservation and environmental protection.
In the future, the commercial baking equipment industry will develop
in the direction of energy saving, consumption reduction, and green environmental protection.
For example, using more renewable materials instead of traditional plastic materials in the production process to reduce environmental pollution; Equipped with an energy linkage system and a heat recovery device, the heat transfer efficiency of the oven is optimized and the heat is recovered, thereby reducing the energy consumption during the oven operation
.

Fourth, the concentration of the industry has increased
.
With the continuous intensification of competition and the updating of technology, excellent enterprises with advanced technology and perfect marketing service network will stand out, and gradually eliminate low-end backward enterprises, and the market concentration will increase
accordingly.

(Bao Xiaotie)

China Food News (2023.
01.
09.
05).