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Baby food supplement iron products usher in a new blue ocean

 Last Update: 2022-09-03
 Source: Internet
 Author: User

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The "2021 China Maternal and Infant Market Consumption Trend Research Report" shows that young parents born in the 1990s pay more attention to the nutritional and functional needs of complementary food, and complementary food gradually acts as a health supply station for infants and young children, especially the need for trace elements.

Infants and young children aged 7-24 months are in the third stage of the 1000-day window of opportunity.

Iron supplementation is a top priority because iron deficiency in infants and young children has become a global health problem

Why is iron deficiency a common phenomenon in infants and young children? Studies have shown that babies can hardly get iron from food when they are born.

At present, there are thousands of domestic companies engaged in the production and operation of complementary foods for infants and young children, and many of them have already joined the iron supplement team

According to industry insiders, driven by the healthy concept of scientific feeding, the market expansion and growth rate of baby food supplements will continue to accelerate with the deepening of consumer cultivation, and iron-rich supplementary food products will become the refined market for infants and young children in the future.

(Zhang Ying)

"China Food News" (May 11, 2022 03 edition)

(Editor-in-charge: Han Songyan)

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