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Guide: It's time for a positive transformation of the drug generation.
compliance issues, not children's play.
1, medical representatives were arrested on August 14, according to medical observers, recently in a local hospital medical representatives were arrested.
In addition to being arrested and also being investigated, according to Drug Slavic, on the 11th, Jinhuaxx Pharmaceutical's representative was taken away from his home for investigation, the reason for his frequent access to the department, the pharmaceutical representative is a regional manager, mobile phone has a lot of interest-related information, as well as customer transfer records.
July 29, a guangzhou cancer hospital raid, a number of medical representatives were taken away by the hospital security department for investigation.
according to industry sources, a line of more than a dozen medical representatives were arrested.
issued a notice after the incident, specifying that no representative should be allowed to attend the department during working hours.
serious violators will be suspended from the corresponding company products, the violation of the pharmaceutical representatives will be reported to the Department of Security.
(picture source: Zhejiang Sanjia Hospital) Recently, a "suspected medical device representative identification key" was discussed in the pharmaceutical circle, the content of how to identify medical representatives in the hospital.
2, strict control of drugs into the hospital on August 10, according to the National Health And Health Commission Medical Administration, "correct the field of pharmaceutical purchase and sale and medical services in the field of the 22nd meeting of the inter-ministerial joint meeting" recently held in Beijing.
meeting, the whole process of supervision of pharmaceutical supplies, standardization of medical practice, combat fraud insurance, rectifying the operating order of the industry and other work was summarized and deployed.
meeting called for 2020 to continue to crack down on fraud and fraud of health insurance funds, consolidate the effectiveness of the field of medical circulation, and resolutely clean up the industry chaos.
industry for kickbacks, red envelopes and other governance has been carried out, and this for the management of pharmaceutical representatives has also increased efforts, recently issued a cancer hospital in Guangzhou, "medical representatives visit the reception approval provisions" details.
hospital pointed out that pharmaceutical representatives generally refer to drugs, medical equipment, reagents, medical supplies, third-party testing of the production, operation, sales enterprises or agency staff.
and medical representatives visit the reception approval process has very strict regulations.
First of all, the employee submits the application form according to the requirements through the nailing system, fills in the information of the proposed medical representative and his company, the time of the proposed reception, the place of the proposed reception, the purpose of the intended reception, etc.; the application for reception of the employee is approved by the district chief, the application for reception of the district chief is approved by the section director, and the application for reception of the section director is approved by the branch secretary.
the results of the examination and approval were copied to the district care chiefs, medical services and inspection rooms for the record.
In particular, it should be noted that employees and functional departments applying for the reception of pharmaceutical representatives should have legitimate reasons, such as product introduction, academic lectures, scientific research cooperation, clinical trials, etc., not to the pharmaceutical representatives to imply or ask for kickbacks, rebates, securities, cash, shopping cards and other improper interests.
and the reception application shall be submitted for approval in advance, and the number of medical representatives shall not exceed five at a time.
and functional departments should review the identity information of the medical representative they receive to ensure that the information is true and require them to sign the Integrity Commitment.
at the same time, the department should set up a work desk account, truthfully record the reception of medical representatives by undergraduate staff, and timely file and preserve the "commitment to integrity", the Medical Services Department and the inspection room regular spot checks.
and the district chief should supervise the behavior of department staff in receiving medical representatives.
If a medical representative stays or activities in key areas of diagnosis and treatment, such as door (emergency) consultation, clinic, ward, examination department, equipment department, logistics department, pharmacy department and information management department, etc., the staff of this hospital shall have the obligation to persuade them to leave once they are found, and may, if necessary, request the assistance of the security section to remove them.
All staff and functional departments of the Center without approval to receive medical representatives in the workplace, once found, the first time to give the parties a warning;
if the repeated violations are still not corrected or adversely affect the center, the parties concerned shall be given the right to stop prescribing for one year, withholding performance bonuses for 6 months, and transferred from their original posts.
3, pharmaceutical equipment 4 plus 7 is the transition period can be seen, whether it is at the national level or at the provincial and municipal levels of the supervision department, for the standardization of rational drug use of firearms are increased efforts to rectify, can not be used indiscriminately brackets, disorderly use of supplies, and these unreasonable use of pharmaceutical equipment, often most of them and with gold sales, rebates have an unclear relationship.
some of the current measures of health reform are in the elimination of gold sales.
there are many first-line medical representatives after the perception, think that as long as doctors have a private desire, they will certainly rely on kickbacks to find a way out, still cling to the disability.
According to the Qianjiang Evening News, Zhejiang Province will start the implementation of "swipe face into the hospital", not only to make health insurance payments through face recognition, to prevent "medical trouble", one of the important purposes is to monitor medical representatives.
according to the experience of Chengdu 363 Hospital, the hospital applies intelligent security system, through the deployment of high-definition face recognition camera, entrance control and alarm system at each entrance and exit of the hospital.
is also an important measure to support the filing system of pharmaceutical representatives.
a series of policies and controls, in fact, are the healthy development of the pharmaceutical industry on behalf of the call.
pharmaceutical industry represents a profession that was only introduced to China from overseas in 1989 and has been floating several times.
the first batch of medical representatives to enter our country are highly respected, have high income and have good medical background.
promotion and technical consultation are the most fundamental responsibilities of pharmaceutical representatives.
June 5, the State Drug Administration publicly solicited opinions on the Measures for the Administration of The Record of Pharmaceutical Representatives (Trial) (Draft for Comments) to regulate the practice of pharmaceutical representatives.
medical representatives in the work, some red lines must not touch.
Measures state that the license holders of drug listing permits shall not engage in the following circumstances: encourage or imply that pharmaceutical representatives engage in illegal and illegal activities; assign pharmaceutical representatives to the task of selling drugs, require pharmaceutical representatives to collect and process purchase and sale bills;
Under this, the positive transformation is the key, the impact of pharmaceutical 4 plus 7 in the industry butterfly effect is very large, so that a large number of enterprises realize that the traditional model must be transformed, this is the need for industry transformation and upgrading, which will also promote the promotion model of enterprises to further enhance, and thus promote the positive transformation of the pharmaceutical generation.
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