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    Home > Food News > Food Flavorings News > Activate the internal driving force of agriculture and promote new industrial upgrading The prefabricated vegetable industry helps rural revitalization and development forum is about to open

    Activate the internal driving force of agriculture and promote new industrial upgrading The prefabricated vegetable industry helps rural revitalization and development forum is about to open

    • Last Update: 2023-01-04
    • Source: Internet
    • Author: User
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    In the notice of the State Council on the "14th Five-Year Plan for Promoting Agricultural and Rural Modernization", it is mentioned that the development of prepared vegetables will accelerate the integration and development of rural primary, secondary and tertiary industries, leaving the main body of the industrial chain in the county and the employment opportunities and value-added income of the industrial chain to farmers
    .
     
    The development of prepared vegetables is an effective means
    to extend the industrial chain of agricultural products and upgrade the value chain.
    The vigorous development of the prepared vegetable industry has provided more possibilities
    for farmers to increase their harvest.
     
    In the past, farmers sold their agricultural products directly in the market, which had low added value and could also be affected by uncertainties such as weather and the epidemic, causing losses
    .
    The intensive processing of agricultural products into prepared dishes can retain their delicious taste and extend their shelf life, which can reduce risks and increase profits
    .
     
    In the prepared vegetable industry, Guangdong prepared vegetable industry started early, tried first in various fields, and accumulated certain development experience
    .
     
    Take the tilapia industry, for example
    .
    In the past, in the tilapia trade, which was dominated by export foreign exchange earnings, bargaining power was in the hands of importers, and profits were diluted, resulting in unprofitable
    upstream.
    The development of prepared dishes has enabled the tilapia market to be exported to domestic sales, integrated into the "dual circulation" pattern, no longer relying on a single market, and effectively improving bargaining power
    .
     
    In the era of prepared dishes, the sales of agricultural products changed to brand marketing, selling tilapia varieties became selling grilled fish brands, forming brand recognition, and the tilapia market officially entered the stage of "brand marketing
    ".
    In October 2021, the "Wuchuan Grilled Fish" brand was launched, turning grilled tilapia into local "snail powder"
    .
     
    Before the emergence of prepared dishes, the domestic tilapia consumption scene was mainly vegetable markets, supermarkets frozen products and scattered catering outlets
    .
    The emergence of prepared dishes has broadened the consumption scenarios of tilapia to emerging consumption scenarios such as e-commerce platforms, well-known chain catering brands and even camping economy, providing a deep market foundation
    for the sales of tilapia prepared dishes.
     
    The industrial model of tilapia foodization has strong reference value for other agricultural and sideline products and agricultural products, and is of great significance
    for building a modern industrial chain.
     
    With the development of the industry, it is a major trend
    for enterprises to extend to upstream agriculture in order to establish product quality and cost advantages in the future.
    These trends are of great significance to rural poverty alleviation and revitalization, mechanization, automation and greening of agricultural and animal husbandry, and also help to promote the value-added of agricultural products, industrial efficiency, enrich rural industrial types and enhance industrial economic value
    .
    At the same time, it also meets the needs of enterprise chain operation to save costs and increase efficiency, meets the requirements of food quality and safety standardization, has broad market prospects and great
    development potential.
     
    At the China Prepared Vegetable Industry Development Conference, hosted by Shenzhen Press E-Commerce Co.
    , Ltd.
    and co-organized by IPCR Prepared Vegetable Research Institute and Shenzhen Food Expo Organizing Committee, the Forum on Preparing Vegetables Industry to Help Rural Revitalization and Development will invite representatives of Shenzhen Rural Revitalization Bureau to visit the scene, and they can communicate in person and reach cooperation
    .
     
    In recent years, Shenzhen has continuously explored innovative models
    of rural revitalization assistance.
    Relying on the current booming prepared vegetable market, relevant government departments and enterprises are trying to create a prefabricated vegetable industry with Shenzhen characteristics to help agricultural products, and effectively drive consumption assistance and promote rural revitalization
    by establishing a standardized, large-scale, intensive and information-based production mode.
     
    Shenzhen Bao'an District Consumer Assistance Center has been preparing to set up "Zhenbang Cuisine" and "Baobang Cuisine" R&D centers, combing the distribution of characteristic raw materials, breeding, and production scale, and working with relevant enterprises in Longchuan County, Guangdong Province to develop and create the four Longchuan characteristic prefabricated dishes of "Tofu King", "Roll Spring", "Believe" and "Five Finger Peach Chicken", and drive the development of the remaining more than 100 kinds of special prefabricated dishes and establish a list of
    special dishes.
     
    The relevant departments in Shenzhen are also studying and formulating detailed standards for Shenzhen's characteristic prefabricated dishes, hoping to help the region more benefits
    through the model of the industrial chain.
     
    Some people in the catering industry believe that Shenzhen's prefabricated vegetable industry has a vast space and is expected to reach a market scale of 500 billion yuan in 2024, and creating prefabricated dishes to help agricultural products can not only enrich the table of Shenzhen people, but also effectively improve the industrial level
    of the help area.
     
    If you are in the process of enterprise transformation and upgrading, looking for a new way out, or just entering the industry and want to have a deeper understanding of the standardized production of prepared vegetables and industrial development policies, please be sure to attend our conference, China Prepared Vegetables Industry Development Conference will open up new ideas
    for your business development.
     
    The 5th Shenzhen Catering Expo
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