2023 China Yunnan International Catering Ingredients and Prepared Vegetables Industry Expo

 

　　2023 China Yunnan Food & Hospitality International& Industrial chain Of “Ready-to-eat food” Expo

 

■ Guidance:

 

Department of Commerce of Yunnan Province, Department of Agriculture and Rural Affairs of Yunnan Province

 

■ Co-organizer:

 

Yunnan Catering and Food Industry Association, Yunnan Tourism Hotel Industry Association

 

■ Support:

 

Kunming Municipal Bureau of Commerce, Yunnan Edible Mushroom Association, Yunnan Food Safety Association, Yunnan Coffee Industry Association, Yunnan Vegetable Industry Association

 

Held concurrently:

 

The 12th Yunnan Catering Industry Development Conference

 

Thousand people conference, interactive communication, understanding of the industry's cutting-edge information, cognitive industry development trend of learning conference

 

Special promotion conference for catering ingredients and prepared vegetable industry

 

Prefecture, city (district/county) governments or enterprises hold special promotions, intention cultivation, investment cooperation projects, investment policies, and investment environments in various places

 

2023 Yunnan Green Catering Creative Fusion Cuisine Competition

 

Unique ingredients, fusion of Chinese and Western, creative cooking, highlighting one ingredient, one food and one Yunnan!

 

2023 Yunnan Catering and Food Industry Association Member Congress

 

Gathering upstream and downstream catering, Yunnan Catering and Gastronomy Industry Association Annual Conference

 

2023 Yunnan Tourism Hotel Industry Association Member Congress

 

The annual meeting of Yunnan Tourist Hotel Industry Association, catering blessing, deepening and expanding the new connotation of "tourism revolution"

 

2023 Yunnan Wild Edible Mushroom Industry Development Conference

 

Go out of Yunnan and create a new business card of Yunnan - Yunnan wild mushrooms

 

Summit Forum on the Development of Catering Industry and Cultural Tourism Industry under the Normal Epidemic Situation

 

Seek a win-win situation between the catering industry and the cultural tourism industry, and discuss the leapfrog development plan of the service economy

 

■ Policy and market overview

 

At the beginning of 2020, due to the epidemic, the domestic catering industry has a severe market situation and fierce competition
.
According to data released by the National Bureau of Statistics, in 2020, China's catering revenue was 3,952.
7 billion yuan, a year-on-year decrease of 16.
6%.

From the overall expectation point of view, during the 14th Five-Year Plan period, China's catering industry will continue to meet the needs of catering consumers for the improvement of catering product quality, and enter the stage of high-quality development as a whole
.

 

In 2021, the Department of Commerce of Yunnan Province issued the "14th Five-Year Plan for the Development of Catering Industry in Yunnan Province", by 2024, the turnover of the catering industry in the province will exceed 180 billion yuan, and it is planned that by 2025, the high-quality catering market system will be basically completed, the consumption format will continue to innovate, the consumption environment will be continuously optimized, and the overall task of "one main line, two developments, and three goals" will be fully completed; The province's annual total catering turnover has achieved an average annual growth rate of 10%, and 400 new catering enterprises above designated size (including industrial activities and self-employed) have been added; Support the construction of a number of central kitchens, cultivate a number of local catering chain enterprises, and build a complete supply chain
of Yunnan cuisine ingredients.
Cultivate a group of catering professionals, declare a number of Yunnan characteristic catering intangible cultural heritage skills, build a number of characteristic food landmarks, and realize the high-quality development of all factors of the catering industry; The Plan points out that during the "14th Five-Year Plan" period, the demand for catering consumption will undergo major changes, and the catering industry will comply with the trend of upgrading residents' consumption, enhance traditional consumption, cultivate new consumption, appropriately increase public consumption, focus on quality and brand, and promote the development of consumption towards green, healthy and safe; Combine the characteristic ingredients of each county to create "one county, one dish", publicize and promote the concept of green catering, further promote the research and development of green food dishes, encourage master chefs to use green ingredients to participate in national cooking competitions, national food expos, food culture diplomacy and other activities, encourage Yunnan green food food exchange activities outside the province, and promote green ingredients into domestic and foreign catering enterprises
.

 

■ Exhibition overview

 

The 2023 First China Yunnan Catering Ingredients and Prepared Vegetables Industry Expo (hereinafter referred to as the "2023 Yunnan Catering Expo") takes green, open and sharing as the theme, takes catering ingredients as the core, and focuses on displaying the assured green ingredients, high-quality high-end ingredients, and unique regional ingredients
produced in Yunnan's characteristic climate and regional environment 。 Focus on the development of the whole industry chain of catering and prepared vegetables, realize the rapid and sustainable development of the catering industry and the prepared vegetable industry as the mission, and aim to build a platform for high-quality economic and trade exchanges and investment cooperation between the upstream and downstream enterprises of the catering industry and the prepared vegetable industry, and create a bellwether brand exhibition of the catering industry with certain popularity, reputation and influence.
The main window and important trade exhibition platform of the centralized procurement of food materials in characteristic regions and the whole industry chain of the food industry is also the world's large-scale and excellent quality food exhibition event
.

 

The exhibition area reaches 30,000 square meters, gathering more than 600 domestic and foreign characteristic exhibitors and tens of thousands of professional visitors
.

 

■ Exhibition highlights

 

The government supports authoritative exhibitions

 

Under the guidance of the Yunnan Provincial Department of Commerce and the Yunnan Provincial Department of Agriculture and Rural Affairs, Yunnan Food Industry Association, China Chamber of International Commerce Yunnan Chamber of Commerce, Yunnan Catering and Gastronomy Industry Association and other industry associations lead a number of industry associations with highly influential credibility and appeal, giving full play to the role of bridge and link between the government, industry, enterprises and consumers, and fully leveraging industry resources;

 

7 activities Multidimensional Exploration

 

7 related activities, such as theme activities, industry conferences, special promotions and supporting activities, directly hit the new technologies of the industry, gather industry experts and elites, and explore the future new development of catering in multiple dimensions;

 

Cloud features converge and new products gather

 

Yunnan specialty ingredients and spices led by Yunnan wild mushrooms are available, and the exhibition shows the biodiversity of Yunnan Province in a variety of forms, and the scene is interactive and interesting;

 

Market-driven Prepared dishes chase the deer

 

Before the epidemic, pre-made dishes were mainly "ready-to-eat food", but after the epidemic, "ready-to-eat food, instant hot food, ready-to-cook food" has penetrated more into the catering market and consumers' lives, and the market has promoted it, making it a hot topic and a new outlet
in the catering industry.
The prefabricated vegetable enterprises exhibited this year cover meat and poultry, aquatic products, pastries, condiments and other fields, and a variety of hot-selling products appeared at the Yunnan Meal Expo;

 

Selection of exhibitors Quality output

 

Guided by market demand, we strictly select exhibitors, focus on ingredients with Yunnan regional characteristics, actively promote the transformation of local state characteristic ingredients from field to table, output high-end ingredients with excellent characteristics such as "taste, green, and rarity", and attract professional buyers such as domestic high-end hotels and well-known catering enterprises to visit and purchase;

 

Industry collection Unlimited business opportunities

 

In addition to the exhibition of popular prefabricated dishes in Yunnan's special ingredients, there are also many grain and oil products, pastries and pastry conditioning, meat and poultry and meat poultry conditioning, aquatic products and aquatic product conditioning, fruit and vegetable products, catering condiments, drinks, Chinese food, Western food, restaurant chain franchise, snacks, catering equipment and food material production, processing and packaging equipment, supply chain services and other enterprises to participate, bringing together the upstream and downstream of the catering food industry chain, complete categories, unlimited business opportunities, and building cooperation and exchange, resource sharing, and supply and demand for the industry.
A green interconnection platform for healthy competition in the industry;

 

Data first Deep linking

 

At the beginning of the project, based on years of exhibition accumulation, on the basis of the existing Yunnan Food Expo available data, a database covering professional buyers of food procurement such as leading enterprises in the domestic catering industry, bulk procurement channel providers, agents, distributors, catering companies and other food procurement was established, and manufacturers, distributors, agents, channel providers, and bulk users (such as hotels) were classified and built a database, 300,000+ data, one-to-one phone and WeChat invitations, accurate invitations, and guaranteed attendance rates;

 

Horizontal and vertical linkage publicity and distribution on the whole network

 

Taking Yunnan's unique ingredients as the entrance, through the audience's curiosity and curiosity about Yunnan ingredients, interest in ingredients and projects is generated, the popularity of the project in the domestic industry is opened, and both parties are attracted to participate in the conference; Actively use online and offline public media and industry media resources to create topics and publicize the exhibition from multiple angles and in all directions; Select similar exhibitions in Wuhan and Shanghai on the basis of merit, and have targeted publicity projects on site;

 

■ Exhibition Scope

 

Hall 7 – Pre-made restaurant

 

A.
Pre-made dishes: pre-made dishes, self-heating food, convenience food

 

B.
Catering equipment and food production, processing and packaging equipment: freezing and refrigeration equipment, packaging machinery and equipment, meat slaughtering and processing equipment, commercial kitchen equipment, food processing machinery, food sterilization equipment

 

C.
Cold chain equipment and logistics: supply chain parks, cold storage construction equipment, cold chain logistics and information service providers, etc

 

Hall 8 – Food and Beverage Restaurant

 

A.
Yunnan characteristic ingredients: all kinds of Yunnan wild mushrooms, Yunnan fruits and derivatives, Yunnan unique spice ingredients, Yunnan edible flowers and derivatives

 

B.
Catering ingredients and condiments: grain and oil products, pastries and pastry conditioning, meat and poultry and meat poultry conditioning, aquatic products and aquatic products conditioning, fruit and vegetable products, catering condiments, drinks

 

C.
Chain franchise and catering investment: Chinese food, Western food, restaurant chain franchise, snacks, catering R&D training and management, etc

 

■ Target audience

 

Industry organizations in the field of catering, business associations of various provinces and cities such as catering, tourism, and hotels;

 

International buyers, China Procurement Office, international trade agencies;

 

Manufacturers, importers, distributors, traders, retailers and e-commerce, community group buyers, KA store procurement, chain convenience store procurement, snack chain store procurement, imported food stores, distribution channel buyers, catering channel buyers, frozen and refrigerated food buyers, shopping malls, supermarkets and specialty stores in the field of catering ingredients and beverage supply;

 

Hotel and catering investors and franchisees, financial institutions, hotel operators;

 

Hotel catering enterprises, catering chain enterprises, restaurants, cafes, schools, troops, hospitals, aviation, cruises, trains and other fields of catering enterprises in the person in charge, executive chef, procurement and other related responsible persons
.

 

■ Exhibition schedule

 

Move-in: July 18-19, 2023 Opening: July 20, 2023 at 9:30

 

Exhibition: July 20-22, 2023 Dismantling: July 22, 2023 at 16:00

 

■ Exhibition fee

 

9㎡ ordinary standard booth, 7800 yuan / piece, one table, two chairs, two friezes, two display panels (single opening booth one frieze board, three display panels), two spotlights, power sockets

 

9㎡ luxury standard booth, 8800 yuan / piece, booth height total height of 3.
88 meters, one table, two chairs, two friezes, two display panels (single opening booth one frieze, three sides display panels), two spotlights, power sockets

 

Vacant booth, 900 yuan/㎡, no facilities, need to pay the special installation management fee and extension electricity fee (from 36㎡ rent)

 

■ Advertisements in conference magazines and exhibition venues

 

1.
Advertisement placement of the conference journal: company profile 500 words - free; full-page text - 1000 yuan;

 

Cover - 20,000 yuan; Back cover - 15,000 yuan; Feng 2 - 12,000 yuan; Title page - 10,000 yuan; Feng 3-10,000 yuan; Color inner page - 5000 yuan; Black and white inner page - 3000 yuan;

 

2.
Other advertising: 350 yuan / square meter for truss advertising at the exhibition site; Tickets 20,000 yuan/50,000 tickets; Invitations 25,000 RMB/30,000 pieces; Visitor Pass RMB 100,000 / Exclusive "On-site Wall Advertising and Other Advertising Details Requested";

 

3.
Technical lecture: RMB 5000 per session (every 45 minutes);

 

4.
Conference fee: RMB 500 / person (including exhibition materials, drinks, lunch, gifts, etc.
).

 

■ Exhibitor Procedures

 

1.
Exhibition procedures: Please carefully fill in the "Exhibition Agreement" and the copy of "Business License" together with fax or express to the organizing committee, and remit the exhibition fee to the designated account of the organizing committee within ten days, and fax the bank payment slip to the organizing committee to confirm the qualification
for the exhibition.

 

2.
Booth arrangement: The organizing committee will follow the principle of
"first registration, first payment, first arrangement".
In order to ensure the overall image of the exhibition, the organizing committee has the right to adjust
a small number of booths.

 

3.
Conference arrangement: The Exhibitor Manual (related to schedule, exhibit transportation, hotel reception, booth construction, etc.
) will be sent to all exhibitors
30 days before the meeting.

 

4.
After registration, the organizing committee will send the first phase of exhibits business news (worth 1000 yuan) and the first phase of 30s short video (worth 3000 yuan), and the exhibits of Douyin, Kuaishou, WeChat, Weibo, and official website will be recommended once (worth 2000 yuan).

Please send your company logo, 1-3 main product pictures, company and product introduction (within 500 words) to E-mail:Jiazhuoexpo@163.
com by email, which will be used to promote
to professional visitors.

 

Exhibition Link: 2023 China Yunnan International Catering Ingredients and Prepared Vegetables Industry Expo