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The Commercial Office of the Vietnamese Embassy in France has organized the "Vietnamese Mid-Autumn Festival Week" in cooperation with importers and distributors on September 2, aiming to promote the Vietnamese Mid-Autumn Festival and food culture to local residents
.
French imported food culture.
Within the framework of this event, the rice products of the “Vietnam Rice” brand of the Vietnam Loc Thien Rice Group have met with French consumers and are listed for the first time on the supermarket chain system of E.
Leclerc, the largest French retail group
.
riceLeclerc, the largest French retail group
.
Vietnamese Ambassador to France Dinh Quan Thanh and Deputy Director of the European and American Marketing Department of the Ministry of Industry and Trade Nguyen Cao Xian attended the "Mid-Autumn Festival" and the unveiling ceremony of rice products under the "Vietnam Rice" brand
.
.
Vu Anh Son, Chief Representative of Vietnam’s Commercial Office in France, said that the purpose of Vietnam Mid-Autumn Festival Week is to promote Vietnamese culture, cuisine and image in the French market
.
This is the result of an important jelly that guides consumer trends in every market
.
Rice is the main product in the proposal for Vietnamese companies to participate in foreign distribution networks
.
.
This is the result of an important jelly that guides consumer trends in every market
.
Rice is the main product in the proposal for Vietnamese companies to participate in foreign distribution networks
.
Nguyen Vee Soon, general manager of Loc Thien Rice Group, said that Loc Thien is the first unit to export rice to Europe in accordance with the Vietnam-Europe Free Trade Agreement, but this is the first time that the group's rice products have been put on the shelves of E.
Leclerc supermarkets
.
This is a great success and a recognition that Vietnamese farmers have given so much to produce rice that is delicious and of European quality
.
Leclerc supermarkets
.
This is a great success and a recognition that Vietnamese farmers have given so much to produce rice that is delicious and of European quality
.
Viry Chötillon, general manager of E.
Leclerc, said that the group chose the rice from Lutian Group because the product met its requirements in terms of quality, aroma and price
.
Leclerc, said that the group chose the rice from Lutian Group because the product met its requirements in terms of quality, aroma and price
.
The Mid-Autumn Festival Week in Vietnam and the introduction of rice products under the "Vietnam Rice" brand will continue on September 6 at Carrefour, the French authoritative distribution system
.
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