Transformation of a large number of pharmacies: choose between professionalism and convenience

Pharmacy transformation, choose one
.

Official document to promote the transformation of pharmacies

There is basically a consensus on the fact that pharmacies in China are seriously over-supplied
.

In this context, in order to continuously stimulate the vitality of the market and the endogenous power of the economy, innovation in the business model of drug retailing is encouraged
.

In accordance with the requirements of the Guangdong Provincial Food and Drug Administration, it will innovate the drug retail business model, lead and meet the diverse needs of community residents for 24-hour daily urgent needs for drugs, and promote the transformation of traditional pharmacies into community health convenience stores
.

From a policy perspective, Guangdong Province has sounded the clarion call for the transformation of traditional pharmacies
.

The transformation of pharmacies in Guangdong Province is both a fact and a vane
.

Of course, the big drugstore chains can't be alone
.

In addition, China Post, Internet giant Ali Health, JD Health, Xinxiu Dingdang Kuaiyao, Sipai Health, Yuanxin Technology, etc.
have also increased the layout of pharmaceutical retail, further forcing the transformation of large chain pharmacies
.

A large number of pharmacies began to develop professionally

From the current point of view, the transformation of traditional retail pharmacies is mainly divided into two types.
One is the transformation to health and convenience mentioned above, and the other is to take the road of specialization and apply for becoming a "dual-channel" pharmacy
.

Now, major chains are increasing their professional layout
.

At the same time, the common people also announced last month that as of January 21, 2022, a total of 119 stores of the common people pharmacy nationwide have obtained the qualification of dual-channel overall planning, and there are nearly 1,000 courtyard stores and 145 DTP professional pharmacies
.

The People's Pharmacy has also made it clear that this year, it will continue to increase access to dual-channel medical insurance qualifications by leveraging its own network and layout advantages
.

As early as two years ago, Cyberblue, a pharmacy manager, once wrote that with the influence of policies and the market, retail pharmacies will develop in three directions in the future:

Category 1: No medical insurance qualification, no licensed pharmacist, can sell OTC, health care products, daily necessities, daily necessities,
etc.

Category II: Qualified for medical insurance, equipped with an appropriate amount of licensed pharmacists, selling most drugs and preventive health care products,
etc.
Mainly in the health category, and can enjoy some prescription bonuses
.

Three categories: qualified for medical insurance, with licensed pharmacists in strict accordance with national requirements, and can sell all drugs and new drugs, special drugs, and equipment sold in retail pharmacies
.
It is mainly professional and can undertake most of the prescription dividends, but non-drugs will be prohibited from entering the store
.

Judging from the current market feedback, the transformation of retail pharmacies is mainly a choice between one type and three types, one is diversified development, the third type is professional development, and the second type is more like lying flat, which is also the current major The current state of most retail pharmacies
.

The future of pharmacies has both opportunities and challenges

Xie Zilong, chairman of People's Pharmacy, once said that the next huge opportunity for retail in the pharmaceutical industry is elderly care services
.

He said, "Elderly care services are a huge market, and to tell the truth, we ordinary people are also making layouts in this area.
The layout
of this industry is not for one company, 10 companies, 100 companies, or 1,000 companies to participate in.
, but 10,000, 100,000 .
.
.
the amount that can participate
.
"

In recent days, the elderly care service has also ushered in heavy documents
.
On February 21, the State Council issued the "14th Five-Year Plan for the Development of National Aging Causes and Elderly Care Service System" (hereinafter referred to as the "Plan")
.

The "Plan" clarifies that China's elderly population is large and the aging speed is fast.
The demand structure of the elderly is changing from a survival type to a development type.
There are still problems such as unbalanced and insufficient development of elderly care and elderly care services.
The importance and urgency of the corresponding aging career and the elderly service system are becoming increasingly prominent, and the tasks are more arduous and arduous
.

For the elderly health support system, the "Plan" requires that the elderly health support system be improved
.
The first is to strengthen health education and preventive health care for the elderly; the second is to develop elderly medical care, rehabilitation nursing and palliative care services; the third is to further promote the integration of medical care and elderly care
.

Elderly care is both an opportunity and a challenge
.
At present, the layout of large chain pharmacies has its inherent advantages, and the capital pension service can be used as an extension project
.
However, for small and medium-sized pharmacies, it is also very difficult to give up specialization and diversification and directly deploy elderly care services
.