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    Home > Medical News > Latest Medical News > The good is coming, and the chronic disease medical insurance is fully opened to the designated pharmacies!

    The good is coming, and the chronic disease medical insurance is fully opened to the designated pharmacies!

    • Last Update: 2022-10-02
    • Source: Internet
    • Author: User
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    "All eligible designated pharmacies can apply to become designated retail pharmacies
    for chronic diseases.
    " According to Xi'an Daily, from September 1, the designated retail pharmacies for chronic diseases in Xi'an City, Shaanxi Province, implemented normalized acceptance, and then declared quarterly, which was carried out at the same time as the fixed-point declaration of ordinary pharmacies, and the designated retail pharmacies for chronic diseases were not limited
    by the number.
     
    Theoretically, a designated retail pharmacy that voluntarily applies can undertake chronic disease settlement business
    as long as it is eligible.
    This also means that the chronic disease medical insurance in Xi'an has been fully liberalized to the designated pharmacies in the
    city.
    At present, more than 1,000 pharmacies in Xi'an have applied
    .
     
    01 Fully open to designated retail pharmacies
     
    At present, a total of 580,000 insured persons (urban workers and urban and rural residents' medical insurance) in Xi'an enjoy outpatient chronic disease treatment, and outpatient chronic disease fees
    can be directly settled in all designated medical institutions (including community health service centers) and 250 designated retail pharmacies for chronic diseases in Xi'an.
     
    In order to further facilitate the settlement of drug purchases by insured persons with chronic diseases in pharmacies, Xi'an City has fully liberalized
    the application for designated retail pharmacies for chronic diseases.
    All eligible designated pharmacies can apply to become designated retail pharmacies for chronic diseases, and after the pharmacy submits an application, the city's unified assessment standards will be carried out, and the district and county medical security agencies will set up an assessment team to select at least two experts from the expert pool who are not in their jurisdiction to participate in the on-site inspection and evaluation
    .
     
    According to the inspection and evaluation standards, strict control, clear assessment time is not more than 3 months, the assessment of unqualified rectification 3 months can be applied for again, the assessment is still unqualified, within 1 year can not apply again, adhere to the standard one, through one, to ensure the quality
    of access to chronic disease designated retail pharmacies.
     
    After inspection and assessment and no objection to the publicity, sign a service agreement for designated retail pharmacies for chronic diseases, achieve full coverage of designated retail pharmacies for chronic diseases within the city, and further expand the coverage of
    remote suburban counties.
     
    In terms of supervision and management, the medical security agency establishes a dynamic management mechanism, and it is clear that if one of the 17 violations of laws and regulations exists, the medical insurance service agreement of the chronic disease pharmacy will be terminated immediately, and the medical insurance service agreement
    of the ordinary pharmacy will be terminated at the same time.
     
    02 A number of dividends blessed The chronic disease market can be expected in the future
     
    The comprehensive database of Intranet shows that in the chain pharmacies in the northeast and northwest regions, the sales and quantity of chronic disease drugs account for a relatively high proportion, and the market demand base for chronic disease drugs is large
    .
    Today, Xi'an, located in the northwest, has fully liberalized the medical insurance qualification for chronic diseases to designated pharmacies in the city, which means that the city's pharmacies are expected to achieve performance growth
    with the help of policy dividends.
     
    Since 2021, the "dual-channel" policy promulgated by the state and the successive introduction of policies on "special chronic disease designated retail pharmacies to enjoy medical insurance overall payment treatment" have opened up the demand for prescription drugs, especially outpatient special diseases and outpatient chronic disease drugs, at the retail end, bringing growth space
    to the retail industry.
     
    According to intranet data, the sales scale of drugs in China's physical pharmacies in 2021 was 440.
    5 billion yuan, an increase of 7.
    8% over 2020, and after getting rid of the epidemic situation, the sales scale went to a new level
    .
    From the perspective of the category structure of physical pharmacies (including drugs and non-drugs), the proportion of drug sales in 2021 was 77.
    0%, up 3.
    7 percentage points from 2020, and the proportion of drugs rebounded after the decline in 2020 and was the highest value
    in the past nine years.
     
    Specific to the chronic disease sector, the market development potential should not be underestimated
    .
    Affected by the new crown epidemic, the growth rate of terminal chronic disease drugs in physical pharmacies in Chinese cities slowed down in 2020, but still maintained a year-on-year growth rate of 2.
    4%; In 2021, when the epidemic stabilized, the sales revenue of chronic disease drugs picked up as a whole, with a year-on-year increase of 5.
    9%, and the market size increased to about 50 billion yuan
    .
     
    With the blessing of the trend of "collecting into pharmacies", the retail market for chronic diseases is expected to usher in a new wave of growth
    .
    According to the comprehensive documents of many places, the current collection varieties sold by pharmacies involve dozens of drugs such as hypertension and diabetes, and the pharmacies participating in the collection are expected to drive the growth of related categories with the increase of passenger flow and improve customer viscosity
    with professional services.
     
    03 According to local conditions, improve the ability to absorb customers
     
    For pharmacies, chronic disease drug buyers have a high customer list, a large number of purchases, high sales contribution, chronic disease drugs are considered to be a variety of suckers, on the other hand, consumers have more selectivity in drug purchase channels, strong brand dependence, long taking cycle, for the consumption characteristics of such people, how should pharmacies formulate operational strategies?
     
    In the formulation of marketing strategies, "adapting to local conditions" is particularly important
    .
    The comprehensive database of the intranet shows that most of the business districts with good sales of chronic disease drugs are located near large transportation hubs, commercial areas and residential areas; The contribution of chronic disease drugs in mega-scale pharmacies is lower than that of other large-scale pharmacies
    .
    Large railway stations, commercial centers and residential areas are the key business districts
    for chronic disease medicine.
     
    According to the relevant characteristics of the off-peak season of chronic disease drug sales, the sales strategy
    can be appropriately done.
    Intranet data shows that in some special time nodes, or affected by some platform activities, such as March (the preparation period after the Spring Festival), June ("6.
    18" online terminal platform promotion), November ("Double 11" online terminal platform promotion period) is the peak sales season
    for chronic disease drugs.
    Retail pharmacies can maximize
    sales profits by analyzing the sales trend of chronic disease drugs and formulating corresponding marketing strategies.
     
    Whether the category is complete and whether the price has an advantage determines the ability of the pharmacy to attract customers, and whether the pharmaceutical service can keep up is also a key element
    .
    Most patients with chronic diseases need to take drugs for a long time, and pharmacies should help patients track and manage medication dependencies, health testing, healthy lifestyles and drug knowledge, and increase the frequency of patients while helping patients manage their health
    .
    "All eligible designated pharmacies can apply to become designated retail pharmacies
    for chronic diseases.
    " According to Xi'an Daily, from September 1, the designated retail pharmacies for chronic diseases in Xi'an City, Shaanxi Province, implemented normalized acceptance, and then declared quarterly, which was carried out at the same time as the fixed-point declaration of ordinary pharmacies, and the designated retail pharmacies for chronic diseases were not limited
    by the number.
     
    Theoretically, a designated retail pharmacy that voluntarily applies can undertake chronic disease settlement business
    as long as it is eligible.
    This also means that the chronic disease medical insurance in Xi'an has been fully liberalized to the designated pharmacies in the
    city.
    At present, more than 1,000 pharmacies in Xi'an have applied
    .
     
    01 Fully open to designated retail pharmacies
    01 Fully open to designated retail pharmacies
     
    At present, a total of 580,000 insured persons (urban workers and urban and rural residents' medical insurance) in Xi'an enjoy outpatient chronic disease treatment, and outpatient chronic disease fees
    can be directly settled in all designated medical institutions (including community health service centers) and 250 designated retail pharmacies for chronic diseases in Xi'an.
     
    In order to further facilitate the settlement of drug purchases by insured persons with chronic diseases in pharmacies, Xi'an City has fully liberalized
    the application for designated retail pharmacies for chronic diseases.
    All eligible designated pharmacies can apply to become designated retail pharmacies for chronic diseases, and after the pharmacy submits an application, the city's unified assessment standards will be carried out, and the district and county medical security agencies will set up an assessment team to select at least two experts from the expert pool who are not in their jurisdiction to participate in the on-site inspection and evaluation
    .
    Standard standard
     
    According to the inspection and evaluation standards, strict control, clear assessment time is not more than 3 months, the assessment of unqualified rectification 3 months can be applied for again, the assessment is still unqualified, within 1 year can not apply again, adhere to the standard one, through one, to ensure the quality
    of access to chronic disease designated retail pharmacies.
     
    After inspection and assessment and no objection to the publicity, sign a service agreement for designated retail pharmacies for chronic diseases, achieve full coverage of designated retail pharmacies for chronic diseases within the city, and further expand the coverage of
    remote suburban counties.
     
    In terms of supervision and management, the medical security agency establishes a dynamic management mechanism, and it is clear that if one of the 17 violations of laws and regulations exists, the medical insurance service agreement of the chronic disease pharmacy will be terminated immediately, and the medical insurance service agreement
    of the ordinary pharmacy will be terminated at the same time.
     
    02 A number of dividends blessed The chronic disease market can be expected in the future
    02 A number of dividends blessed The chronic disease market can be expected in the future
     
    The comprehensive database of Intranet shows that in the chain pharmacies in the northeast and northwest regions, the sales and quantity of chronic disease drugs account for a relatively high proportion, and the market demand base for chronic disease drugs is large
    .
    Today, Xi'an, located in the northwest, has fully liberalized the medical insurance qualification for chronic diseases to designated pharmacies in the city, which means that the city's pharmacies are expected to achieve performance growth
    with the help of policy dividends.
     
    Since 2021, the "dual-channel" policy promulgated by the state and the successive introduction of policies on "special chronic disease designated retail pharmacies to enjoy medical insurance overall payment treatment" have opened up the demand for prescription drugs, especially outpatient special diseases and outpatient chronic disease drugs, at the retail end, bringing growth space
    to the retail industry.
    Medicines and medicines
     
    According to intranet data, the sales scale of drugs in China's physical pharmacies in 2021 was 440.
    5 billion yuan, an increase of 7.
    8% over 2020, and after getting rid of the epidemic situation, the sales scale went to a new level
    .
    From the perspective of the category structure of physical pharmacies (including drugs and non-drugs), the proportion of drug sales in 2021 was 77.
    0%, up 3.
    7 percentage points from 2020, and the proportion of drugs rebounded after the decline in 2020 and was the highest value
    in the past nine years.
    Pharmacies Pharmacies
     
    Specific to the chronic disease sector, the market development potential should not be underestimated
    .
    Affected by the new crown epidemic, the growth rate of terminal chronic disease drugs in physical pharmacies in Chinese cities slowed down in 2020, but still maintained a year-on-year growth rate of 2.
    4%; In 2021, when the epidemic stabilized, the sales revenue of chronic disease drugs picked up as a whole, with a year-on-year increase of 5.
    9%, and the market size increased to about 50 billion yuan
    .
     
    With the blessing of the trend of "collecting into pharmacies", the retail market for chronic diseases is expected to usher in a new wave of growth
    .
    According to the comprehensive documents of many places, the current collection varieties sold by pharmacies involve dozens of drugs such as hypertension and diabetes, and the pharmacies participating in the collection are expected to drive the growth of related categories with the increase of passenger flow and improve customer viscosity
    with professional services.
    High blood pressure and high blood pressure
     
    03 According to local conditions, improve the ability to absorb customers
    03 According to local conditions, improve the ability to absorb customers
     
    For pharmacies, chronic disease drug buyers have a high customer list, a large number of purchases, high sales contribution, chronic disease drugs are considered to be a variety of suckers, on the other hand, consumers have more selectivity in drug purchase channels, strong brand dependence, long taking cycle, for the consumption characteristics of such people, how should pharmacies formulate operational strategies?
     
    In the formulation of marketing strategies, "adapting to local conditions" is particularly important
    .
    The comprehensive database of the intranet shows that most of the business districts with good sales of chronic disease drugs are located near large transportation hubs, commercial areas and residential areas; The contribution of chronic disease drugs in mega-scale pharmacies is lower than that of other large-scale pharmacies
    .
    Large railway stations, commercial centers and residential areas are the key business districts
    for chronic disease medicine.
     
    According to the relevant characteristics of the off-peak season of chronic disease drug sales, the sales strategy
    can be appropriately done.
    Intranet data shows that in some special time nodes, or affected by some platform activities, such as March (the preparation period after the Spring Festival), June ("6.
    18" online terminal platform promotion), November ("Double 11" online terminal platform promotion period) is the peak sales season
    for chronic disease drugs.
    Retail pharmacies can maximize
    sales profits by analyzing the sales trend of chronic disease drugs and formulating corresponding marketing strategies.
     
    Whether the category is complete and whether the price has an advantage determines the ability of the pharmacy to attract customers, and whether the pharmaceutical service can keep up is also a key element
    .
    Most patients with chronic diseases need to take drugs for a long time, and pharmacies should help patients track and manage medication dependencies, health testing, healthy lifestyles and drug knowledge, and increase the frequency of patients while helping patients manage their health
    .
    Healthy and healthy
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