The food industry plays the "sustainable packaging" brand

Under the main theme of the global call for sustainable development, from reducing the use of plastic bags to using paper straws and unlabeled bottles to reduce plastics, the food industry is exploring new forms of sustainable packaging

In recent years, with the increasing international voice for environmental protection and resource conservation, the international market has become more and more strict with product packaging requirements

Today, manufacturers are no longer solely concerned with the profit brought by packaging, but instead choose to focus on sustainable development that balances economic and environmental benefits

Exploring - Sustainable packaging emerges as the times require

Sustainable packaging means that in the process of packaging, the principles of sustainable development of energy and materials are followed to achieve renewable raw materials, low energy consumption in the production process, low environmental pollution, and easy recycling

When carrying out sustainable packaging, it is necessary to consider the reasonable structure of the packaging, market effect, shelf effect, consumer acceptance, etc.

Packaging materials for sustainable packaging should be harmless to humans, organisms and the environment

Sustainable packaging also needs to be energy efficient

Taking this Jindian as an example, Jindian starts from more details.

It can be seen that sustainable packaging is increasingly developing in the direction of "high-value" "power faction", giving packaging a unique charm

Innovation - the development of renewable materials is booming

With the advancement of science and technology, the theory of renewable recycling packaging has been further developed.

Archroma, a Swiss supplier of sustainable solutions for specialty chemicals, has announced the launch of a perfluorinated compound (PFC) and ammonia-free barrier coating for odor-free packaging such as pizza, wedge sandwiches, fresh vegetables, fast food and other food packaging

Peruvian avocado maker Westfalia Fruit has launched a new range of eco-friendly and consumer-friendly avocado packaging in France that significantly reduces and replaces the use of plastic, completely eliminating the use of hard-to-recycle black plastic, while successfully preserving the fruit’s integrity.

　　Australian supermarket giant Coles has released its own brand of compostable coffee capsules, becoming the first Australian retailer to launch its own "compostable coffee capsule" brand

　　PLA is a biodegradable and bio-derived plastic that is an innovative solution to the environmental problems caused by the consumption of traditional petroleum-derived plastics

Reduce the burden - the road to brand sustainability is also "invoked"

　　At the beginning of 2022, Master Kong iced black tea, Pepsi, etc.

　　What is the driving force behind the "streaking" of food companies?

　　First of all, the goal of "achieving carbon peak by 2030 and carbon neutrality by 2060" has been written into China's "14th Five-Year Plan" as a key task

　　Secondly, environmental protection is not a brand's "self-promotion", but has gradually become a medium for brands to communicate with consumers
.
Packaging is the most direct "billboard".
Through environmentally friendly packaging, brands can implement the concept of environmental protection and convey their brand attitude to consumers
.

　　Industry insiders said that with the setting of sustainable development and "carbon" goals, more and more companies are thinking about development strategies from the perspective of strategy and top-level design, and thinking from the perspective of "combining corporate development with social responsibility" Enterprise development framework, on the one hand, is the policy compliance requirements, and more is due to the law of enterprise development
.

　　In addition to the "tear-off label" burden, in February 2022, The Coca-Cola Company launched the first plastic bottle made of 100% plant-based plastic; Unilever will be the first to use food-grade recycled plastic in its packaging; On Earth Day in 2021, Starbucks launched a new product "Slag Cup" packaging, which is made through independent research and development, recycling coffee grounds for dehydration and drying, and replacing some plastic particles with coffee grounds; 2021, Anheuser-Busch InBev The pilot produced 5 million bottles of "ultra-low carbon" Budweiser aluminum cans, with a carbon footprint that is about 95% lower than that of ordinary aluminum cans.
The production process mainly uses a newly developed "inert anode aluminum technology" and uses renewable energy sources.
Electricity for beer brewing
.

　　(Comprehensive arrangement by Yang Xiaojing)

　　"China Food News" (version 08 on June 15, 2022)

　　(Editor-in-charge: Yang Xiaojing)