Resist "Clenbuterol" and ensure "rest assured meat"

Introduction: Beijing Pengcheng food company is a large-scale meat processing enterprise integrating animal husbandry, feed production, slaughtering and processing, deep processing of meat products and export and domestic sales In 1998, Pengcheng company successfully completed the joint-stock transformation and became a branch of Beijing Shunxin agricultural Co., Ltd This year, the company has slaughtered 800000 pigs, sold 200000 commercial pigs, sold 60000 tons of raw meat products, sold 500 million yuan of sales revenue and 50 million yuan of profits and taxes Since its establishment, Pengcheng company has always adhered to the interests of the majority of consumers as the core, and raised social responsibility as its own business philosophy It was the first one in Beijing to put forward the slogan of eating "assured meat", so that consumers can buy assured meat Not long ago, some illegal farmers, in violation of the relevant regulations of the Ministry of agriculture, fed pigs with "Clenbuterol", which caused "Clenbuterol" poisoning in Guangdong, Zhejiang and other places, seriously harming the interests of consumers and their physical and mental health Pengcheng company strictly controls all links of feed, feeding, processing, storage and transportation and market in accordance with the safety system standards of Beijing edible agricultural products, realizes the closed operation of processing and sales, establishes its own safety production system of meat products, and effectively ensures that the vast number of consumers eat safe and assured pork products The specific method is to establish a commercial pig breeding base and realize targeted acquisition Pengcheng company has invested and built a breeding farm with an annual output of 200000 commercial pigs in the suburb of Beijing Under the guidance of Chinese Academy of Agricultural Sciences for many years, the quality and use of feed additives, raw materials and drugs have been strictly controlled, feed and pig diseases have been regularly monitored, and the safety production standards of edible agricultural products in Beijing have been met; while strengthening the construction of its own farms, in order to ensure the quantity and quality of the source of goods, the company has also established a commercial pig breeding base in other ports, making full use of it Liaoning, Jilin and other regions have good environmental and resource advantages They have signed an annual supply and marketing contract for providing 1 million commercial pigs with strictly inspected farms In the construction of the base, the company has set up an overseas office and sent professional technicians By inputting high-quality varieties and advanced production technology, the company has designated the use of feed produced by regular enterprises, standardized the use of feed and medicine, realized effective control of links from feed to feeding, guided breeding enterprises and farmers to improve their income through proper ways, and ensured their lives Supply and quality of pigs Strengthen quarantine and inspection before and after slaughter In order to control and resist the use of illegal drugs of pigs through the processing link into the market, Pengcheng company strengthened the sense judgment of "Clenbuterol" on the basis of the original 12 synchronous quarantine and inspection contents The judgment methods are: 1 Pre slaughter judgment All pigs fed with "Clenbuterol" have the following symptoms before slaughter: bright fur, shortness of breath; abnormal full and protruding rear buttocks; the pigs arriving at the factory have obvious paralytic symptoms, limbs shaking or lying on the ground 2 Postmortem judgment The sensory symptoms of the carcass muscles after slaughter were as follows: the flesh color was deep, the gluteal muscles were full and protruding, and the fat was very thin 3 It was determined by using the pork carcass lean rate measuring instrument imported from France According to the company's determination of lean meat rate for many years, the super grade rate of a normal batch or a cart of pigs after slaughter is generally about 50% to 55%, while the super grade rate of pork fed with "lean meat concentrate" is 75% to 80% (the company generally determines the pork carcass with lean meat rate of more than 50% as the super grade) According to the above judgment method, the company has closed the door to pigs fed with illegal drugs such as "Clenbuterol" and cancelled the supply and marketing contracts of these production enterprises Implement fixed-point sales and listing management One is to set up self operated stores At present, Pengcheng company has established 52 self operated stores, and plans to develop another 100 stores next year, reaching 300 in three years The second is to join supermarkets and chain stores with good reputation and large sales volume (Wankelong, yikelong, Huapu and xiaobaiyang, etc.), and implement unified distribution, publicity, identification and elimination of intermediate circulation links for all supermarkets and chain stores At the same time of franchising operation, it penetrates the retail business and expands the terminal market Third, invest in the establishment of large-scale agricultural trade wholesale market This year, Shunxin head office established Beijing Shunxin Shimen agricultural product Market Service Management Co., Ltd in Shunyi District, which has become one of the famous large-scale agricultural trade wholesale markets in Beijing Fourth, set up a special market supervision team to conduct regular inspection on all sales outlets In view of the current situation that poor pork products seriously affect the people's physical and mental health, Pengcheng Food Co., Ltd., as the leader of Beijing meat processing enterprises, resolutely does not use "lean meat essence" in its own enterprises, and on December 2, it jointly organized the "oppose the use of" lean meat essence "and ensure pork safety" initiative with Beijing resource group, calling on The enterprises in the same industry took active actions to boycott the "lean meat concentrate" and the pigs fed with "lean meat concentrate", and to clean the food market and give consumers confidence.